Invention Grant
- Patent Title: Selection and delivery of invitational content based on prediction of user intent
- Patent Title (中): 基于用户意图的预测,选择和传送邀请内容
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Application No.: US12873235Application Date: 2010-08-31
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Publication No.: US08640032B2Publication Date: 2014-01-28
- Inventor: Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
- Applicant: Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
- Applicant Address: US CA Cupertino
- Assignee: Apple Inc.
- Current Assignee: Apple Inc.
- Current Assignee Address: US CA Cupertino
- Agency: Novak Druce Connolly Bove + Quigg LLP
- Main IPC: G06F3/01
- IPC: G06F3/01 ; G06F15/16

Abstract:
Systems and methods are provided for delivering invitational content based on a prediction of the intent of a user. In particular, partial action sequences are identified in a journal of events associated with the user. Thereafter, the partial sequences are analyzed and scored based on their degree of proximity to completion. Based on this scoring, a queue of invitational content can then be generated, where the scoring can be used to select and order the invitational content for the user. In some configurations, the information in the journal can be used to determine future time intervals at which sequences will be completed by the user. Consequently, a queue can be adjusted to provide delivery of appropriate invitational content at these future time intervals.
Public/Granted literature
- US20120054627A1 SELECTION AND DELIVERY OF INVITATIONAL CONTENT BASED ON PREDICTION OF USER INTENT Public/Granted day:2012-03-01
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