发明授权
- 专利标题: Method and system for associating an advertisement with a web page
- 专利标题(中): 将广告与网页相关联的方法和系统
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申请号: US11255096申请日: 2005-10-19
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公开(公告)号: US08676781B1公开(公告)日: 2014-03-18
- 发明人: Viatcheslav Galperin , Udi Manber , Taylor Nicole Van Vleet
- 申请人: Viatcheslav Galperin , Udi Manber , Taylor Nicole Van Vleet
- 申请人地址: US CA Palo Alto
- 专利权人: A9.Com, Inc.
- 当前专利权人: A9.Com, Inc.
- 当前专利权人地址: US CA Palo Alto
- 代理机构: Lee & Hayes, PLLC
- 主分类号: G06Q30/00
- IPC分类号: G06Q30/00
摘要:
A method and system for associating an advertisement with a web page are disclosed. Web pages associated with potential queries may be identified using a search engine. A mapping operation may be performed to obtain a map of the web pages as a function of the potential queries. A reverse mapping operation may be performed to obtain a grouping of potential queries as a function of one of the web pages. An active query may be selected from the grouping of potential queries to provide to an advertising service to associate an advertisement with the web page.
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