An electromagnetic heating applicator is disclosed. The applicator includes a first strand and a second strand, each of which has an insulated portion, a bare portion, and is made up of at least one wire. The first and second strands are braided, twisted, or both braided and twisted together such that the bare portion of each strand is adjacent to the insulated portion of the other strand. A system and method for heating a geological formation are also disclosed. The system includes an applicator in a bore that extends into a formation, an extraction bore connected to a pump and positioned under the first bore, and transmitting equipment connected to the applicator. The method includes the steps of providing the components of the system, connecting the applicator to RF power transmitting equipment, applying RF power to the applicator using the transmitting equipment, and pumping hydrocarbons out of the extraction bore.