Rolling view optimization is initiated by receiving electronic mail data corresponding to a plurality of mail pieces, the electronic mail data including a first cycle and determining whether substantially all electronic mail data from the first cycle can be processed for mailing. In response to determining that substantially all of the electronic mail data from the first cycle cannot be processed for mailing, a determination is made whether a portion of the mail data from the first cycle can be processed for mailing and in response to determining that a portion of the mail data from the first cycle can be processed for mailing the electronic mail data corresponding to the first cycle for mailing is sent.