Invention Grant
- Patent Title: Presenting advertisements with video program descriptions
- Patent Title (中): 呈现广告视频节目描述
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Application No.: US12341104Application Date: 2008-12-22
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Publication No.: US08959548B2Publication Date: 2015-02-17
- Inventor: Brian F. Roberts , Alex Zavatone , Heath Stallings , Donald H. Relyea
- Applicant: Brian F. Roberts , Alex Zavatone , Heath Stallings , Donald H. Relyea
- Applicant Address: US NJ Basking Ridge
- Assignee: Verizon Patent and Licensing Inc.
- Current Assignee: Verizon Patent and Licensing Inc.
- Current Assignee Address: US NJ Basking Ridge
- Main IPC: G06F3/00
- IPC: G06F3/00 ; H04N5/445 ; H04N21/2665 ; H04N21/658 ; H04N21/81 ; H04N21/84 ; H04N21/8405 ; H04N21/858 ; H04N21/478

Abstract:
A system may store program information associated with a group of video programs. The program information may include a program description associated with a particular video program of the group of video programs. The system may receive an instruction to provide the program description, read the program description in response to the received instruction, obtain an advertisement that is related to a content of the particular video program, and present the program description and the advertisement to a video display device, where the advertisement is presented adjacent to the program description on a screen of the video display device.
Public/Granted literature
- US20100162322A1 PRESENTING ADVERTISEMENTS WITH VIDEO PROGRAM DESCRIPTIONS Public/Granted day:2010-06-24
Information query