Embodiments described herein provide variable heat control for a printer. One system includes a dryer operable to dry ink applied to a print medium. The system also includes a controller communicatively coupled to the dryer and operable to filter a bitmap to provide variable heat control from the dryer to the applied ink according to the bitmap to attach the ink to the print medium. The print medium may be a continuous form print medium. In this regard, the controller maybe operable to determine a speed at which the continuous form print medium is moving, to generate a heat control signal operable to provide the variable heat control, and to delay transmission of the heat control signal based on the determined speed of the continuous form print medium until the ink applied to the continuous form print medium is within range of the dryer.