发明授权
US09136964B2 Viewing impression report collection, storage, and reportback of inserted content with DVR playback
有权
使用DVR播放查看插入内容的展示报告收集,存储和报告
- 专利标题: Viewing impression report collection, storage, and reportback of inserted content with DVR playback
- 专利标题(中): 使用DVR播放查看插入内容的展示报告收集,存储和报告
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申请号: US12822771申请日: 2010-06-24
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公开(公告)号: US09136964B2公开(公告)日: 2015-09-15
- 发明人: Yeqing Wang , John A. Schlack , Scott D. Sellers
- 申请人: Yeqing Wang , John A. Schlack , Scott D. Sellers
- 申请人地址: US CA Mountain View
- 专利权人: GOOGLE TECHNOLOGY HOLDINGS LLC
- 当前专利权人: GOOGLE TECHNOLOGY HOLDINGS LLC
- 当前专利权人地址: US CA Mountain View
- 代理机构: Fish & Richardson P.C.
- 主分类号: H04N7/16
- IPC分类号: H04N7/16 ; H04H60/37 ; H04H20/82 ; H04H60/27 ; H04H60/31 ; H04N21/258 ; H04N21/442 ; H04N21/658 ; H04H20/78
摘要:
A method and system that computes viewing statistics for a digital video content stream received at a set-top box. The digital video content stream includes a first segment of video content, a second segment of video content, a third segment of video content, a first timing mark that indicates a transition from the first segment to the second segment, and a second timing mark that indicates a transition from the second segment to the third segment. The method initiates a transmission of the digital video content stream at the set-top box, monitors the transmission of the digital video content stream relative to the first timing mark and the second timing mark, and computes view data for the second segment based on the monitoring of the transmission. The method stores the view data at the set-top box.
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