A motor part of a fuel pump is a brushless motor having a stator and a rotor. The stator has a core, a coil set and an insulator, which holds the core and the coil set in an insulated manner. The coil set has a plurality of coils wound about a tooth part and a plurality of crossing wires connecting the coils. The insulator is formed by stacking central ring parts of a plurality of stator units in an axial direction. At least one of crossing wire holder parts is formed of a combination of guide projections, which are formed on the different central ring parts. The length of the brushless motor in the axial direction can thus be shortened.