A Carrier Ethernet method includes receiving a request to initiate an Ethernet Operations, Administration, and Maintenance (OAM) session at a local device, setting up the OAM session at the local device responsive to the request, transmitting a Protocol Data Unit (PDU) from the local device to a remote device with information related to the OAM session and the request contained therein, and receiving the PDU at the remote device and setting up the OAM session at the remote device based on the information in the PDU. The OAM session can include Ethernet Frame Loss Measurement and can be initiated only at the local device without requiring operator involvement at the remote device.