In accordance with an example embodiment of the present invention, an apparatus, a computer program product and a method is provided for establishment of a wireless communication link through machine reading. The example embodiment comprises receiving at least information identifying a wireless communication device through machine reading a machine-readable object, and initiating a wireless communication link establishment with the wireless communication device using the received information, wherein the wireless communication link establishment is incorporated with an indication that a machine-readable object associated with the wireless communication device was read.