A method includes receiving, at a server device, a request to generate an entitlement identifier (ID) associated with a customer transaction. The method also includes determining a customer ID, a video content ID, and a time window associated with the customer transaction. The method includes determining, by the server device, the entitlement ID based on the customer ID, video content ID, and the time window. The method also includes providing the entitlement ID to a user device associated with the customer. The user device is configurable to receive access to video content based on the entitlement ID.