Embodiments of the present invention provide a method and an apparatus for enhancing measurement in a wireless communication system. The method includes: obtaining, according to a measurement period or triggered by an event, a measurement amount, where the measurement amount includes a ratio of a valid signal based on a reference signal to a non-valid signal based on the reference signal measured based on the reference signal; reporting the measurement amount to a base station; or performing cell selection or cell reselection according to the measurement amount.