A paint agitating system having a mixing cup and a paint agitating paddle. A plurality of paddle blades is fixedly attached to a paddle shaft so as to prevent independent rotation of the paddle blade relative to the paddle shaft. A blade arm extends outwardly and away from a blade shoulder to for the paddle blade. An interior blade area disposed between the blade arm and the blade shoulder of each paddle blade has at least one interior opening being devoid of obstruction. A flexible blade is disposed on each paddle blade. When paint is poured into the mixing cup, the paint is mixed by rotating the paddle via the paddle shaft. The flexible blade scrapes off the paint from the cup interior surface to ensure uniform mixing of the paint.