Various systems and methods for an intelligent ringer in smartphones are described herein. A system for implementing intelligent notifications includes a communication module to receive at a compute device, an indication of an incoming communication, a notification module to present from the compute device, a notification of the incoming communication, an audio processing module to determine whether a change in ambient noise occurs around the compute device while the notification is being presented, and a rules module to reference a rules engine to determine an action based on whether the change in ambient noise occurs, where the notification module is to present the notification in accordance with the action.