A broadcasting system for providing access information of a broadcast service, wherein a transmission apparatus generates the access information for at least one of a broadcast network and an interaction network, from which the broadcast service is transmitted, and transmits the access information to a terminal via a specific communication network. A reception apparatus receives the access information of the broadcast service via the communication network, analyzes the received access information to determine a network from which the broadcast service is provided, among the broadcast network and the interaction network, and sets an access address for reception of the broadcast service.