Methods and apparatus for simultaneously hosting multiple service providers on a network. A method is provided for hosting multiple service providers in a data network. The method includes controlling access to services offered by one or more service providers, and discovering affiliation provisions associated with a device, wherein the affiliation provisions are associated with one or more selected service providers. The method also includes filtering the services according to the affiliation provisions to generate a package database of services offered by the one or more selected service providers, and transmitting the package database to the device.