Implementations of the present disclosure include actions of receiving image data, the image data being provided from a camera and corresponding to a scene viewed by the camera, receiving one or more annotations, the one or more annotations being provided based on one or more entities determined from the scene, each annotation being associated with at least one entity, determining one or more actions based on the one or more annotations, and providing instructions to display an action interface including one or more action elements, each action element being selectable to induce execution of a respective action, the action interface being displayed in a viewfinder.