Systems and methods for transmitting content using segment-based and non-segment-based streams are provided. In some aspects, a method includes identifying at least one segment-based stream of content. Each segment-based stream is associated with a respective first bit rate and includes one or more segments of the content. The method also includes identifying at least one non-segment-based stream of the content. Each non-segment-based stream is associated with a second bit rate and includes a continuous stream of the content. The method also includes enabling switching between use of i) the at least one segment-based stream and ii) the at least one non-segment-based stream to continuously transmit the content to one or more client devices.