Methods and apparatus for using location information to manage spillover in an audience monitoring system
Abstract:
Methods, apparatus, and articles of manufacture for using location information to manage spillover in an audience monitoring system are disclosed. An example method involves identifying a first location of a portable metering device at a first time based on a plurality of location coordinates received from a location information system. The example method also involves generating media monitoring information corresponding to a media signal received at the first time. Additionally, the example method involves identifying the media monitoring information as being associated with a spillover signal in response to determining that a media delivery device is not located at the first location of the portable metering device at the first time.
Information query
Patent Agency Ranking
0/0