A method for projecting information from a motor vehicle to an observer external to the motor vehicle includes receiving, by a controller, a data signal indicative of an operating state of the motor vehicle from a sensor, determining, using the controller, a projection profile based on the data signal which includes a dynamic feature and indicative of a status of the motor vehicle, and continuously projecting the projection profile onto a surface on which the motor vehicle is traveling using a dynamic projector system that animates the dynamic feature.