A method, an apparatus, and a computer program product for wireless communication are provided in connection with providing private expression protection in a wireless communications network. In one example, a UE is equipped to internally receive a request (e.g., from an application running on the UE) to announce a private expression and/or at least a reference to an expression-code associated with the private expression, and determine whether the reference to the expression-code and/or the expression-code matches a stored instance of the expression-code. In an aspect, the UE may be equipped to announce the at least one of the private expression or the expression-code when stored instance of the expression-code corresponds to the expression-code received with the request. In another aspect, the UE may be equipped to prohibit announcement of any information associated with the private expression when stored expression-code does not correspond to the expression-code received with the request.