According to one embodiment, a display device includes signal lines, scanning lines, a first pixel, a second pixel and a third pixel. The first pixel including a first subpixel which displays a first color, a second subpixel which displays white, and a third subpixel which displays a second color. The second pixel including a fourth subpixel which displays a third color, a fifth subpixel which displays white, and a sixth subpixel which displays the first color. The third pixel including a seventh subpixel which displays the second color, an eighth subpixel which displays white, and a ninth subpixel which displays the third color.