发明申请
- 专利标题： A METHOD FOR DELIVERING AND PRESENTING TARGETED ADVERTISEMENTS WITHOUT THE NEED FOR TIME SYNCHRONIZED CONTENT STREAMS
- 专利标题（中）： 提供和呈现目标广告的方法，而不需要时间同步的内容流
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申请号： PCT/US2017/018453申请日： 2017-02-17
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公开(公告)号： WO2017143244A1公开(公告)日： 2017-08-24
- 发明人: SELLERS, Scott D. , ELCOCK, Albert F.
- 申请人： ARRIS ENTERPRISES LLC
- 申请人地址： 3871 Lakefield Drive Suwanee, Georgia 30024 US
- 专利权人： ARRIS ENTERPRISES LLC
- 当前专利权人： ARRIS ENTERPRISES LLC
- 当前专利权人地址： 3871 Lakefield Drive Suwanee, Georgia 30024 US
- 代理机构： WARD, Thomas A. et al.
- 优先权： US62/296,225 20160217; US15/436,306 20170217
- 主分类号： H04N21/234
- IPC分类号： H04N21/234 ; H04N21/433 ; H04N21/44 ; H04N21/458 ; H04N21/6336 ; H04N21/81 ; H04N21/845
摘要：
A method is provided for delivering targeted advertisements into a QAM or IP stream that provides accurate synchronization. The method includes synchronizing the internal content of a IP stream delivering video with an advertisement (ad) stream by providing content information in the IP stream and the network stream, the content information including positional information and/or referential information, wherein the positional information is inserted at key locations identified with a PTS value, and wherein the referential information refers to a position in the IP stream or the ad stream, the referential information including either a PTS value or a frame count.
