公开(公告)号：EP3374889A1

公开(公告)日：2018-09-19

申请号：EP17729607.6

申请日：2017-05-24

申请人： Google Inc.

发明人： MEHTA, Aranyak ,  TAN, Xi ,  HARRIS, Christopher ,  IEONG, Samuel ,  CONSTANTIN, Gabriel

IPC分类号： G06F17/30 ,  H04L29/08 ,  G06Q30/02

CPC分类号： H04L47/125 ,  G06F9/5083 ,  G06Q30/02 ,  G06Q30/0241 ,  H04L67/02

摘要： Systems and methods of a balancing data requests over a computer network are provided. The system can receive a request for content to be rendered in a content slot on a computing device. The content slot can be coded with a default timer value. The system can execute a real-time content selection process to identify content items that each have a magnitude. The system can determine a timer value based on the magnitudes, and transmit the timer value to the computing device to override the default timer value to cause the computing device to replace a first content item rendered in the content slot upon expiration of the timer.