Targeted data collection for positioning systems
    1.
    发明授权
    Targeted data collection for positioning systems 有权
    定位系统的目标数据收集

    公开(公告)号:US08688396B2

    公开(公告)日:2014-04-01

    申请号:US12698416

    申请日:2010-02-02

    IPC分类号: G01C17/38 H04W24/00

    摘要: Selecting devices from which to receive data for adjusting the performance of a positioning system. The positioning system infers the location of the devices based on beacons observed by the devices. The performance of the positioning system is compared to performance targets. One or more of the devices are selected based on the comparison. Data collection from the devices is adjusted to affect performance of the positioning system (e.g., improved or reduced). For example, if the positioning system predicts positions poorly for a particular area, data collection from selected devices within the particular area may be increased.

    摘要翻译: 选择要从其接收数据以调整定位系统性能的设备。 定位系统根据设备观察到的信标来推测设备的位置。 将定位系统的性能与性能目标进行比较。 基于比较来选择一个或多个设备。 调整来自设备的数据收集以影响定位系统的性能(例如,改进或减少)。 例如,如果定位系统预测针对特定区域的位置不佳,则可以增加来自特定区域内的所选设备的数据收集。

    USER-CONTROLLED PROFILE FOR CUSTOMIZED ADVERTISEMENTS
    2.
    发明申请
    USER-CONTROLLED PROFILE FOR CUSTOMIZED ADVERTISEMENTS 审中-公开
    自定义广告的用户控制配置文件

    公开(公告)号:US20090248505A1

    公开(公告)日:2009-10-01

    申请号:US12058363

    申请日:2008-03-28

    摘要: Systems and methods for providing a user with customized advertisements in response to a user indication of a desire to receive the customized advertisements. The user, by opting in and creating a user-controlled profile, indicates a desire to receive targeted and highly relevant advertisements that correspond to the user-specific information provided by the user in the user-controlled profile. This information, for example, may be the user's demographic information, location, marital status, information from the user's web-based calendar, or whether the user has children. The customized advertisements may also be selected according to the user's location, which may be determined by any location determining technique. By purchasing an item presented in a customized advertisement, referring a customized advertisement to another user, or taking some other defined action, the user may receive an incentive, such as points, currency, discounts, or credit to be used toward a future purchase.

    摘要翻译: 用于响应于用户指示接收定制广告的期望向用户提供定制广告的系统和方法。 通过选择并创建用户控制的简档,用户表示希望接收与用户控制的简档中由用户提供的用户特定信息相对应的目标和高度相关的广告。 例如,该信息可以是用户的人口统计信息,位置,婚姻状况,来自用户的基于网络的日历的信息,或者用户是否具有子女。 也可以根据用户的位置选择定制广告,其可以由任何位置确定技术来确定。 通过购买在定制广告中呈现的项目,将定制广告引用到另一用户,或采取某种其他定义的动作,用户可以接收将用于未来购买的点,货币,折扣或信用的激励。

    TARGETING APPLICATIONS WITH ADVERTISEMENTS
    3.
    发明申请
    TARGETING APPLICATIONS WITH ADVERTISEMENTS 审中-公开
    针对广告的应用

    公开(公告)号:US20110145063A1

    公开(公告)日:2011-06-16

    申请号:US12638605

    申请日:2009-12-15

    IPC分类号: G06Q30/00 G01S3/02

    摘要: Collecting application execution data by a push service and targeting application programs with advertisements based on the collected data. Statistics such as activity, popularity, and frequency of execution for each of the application programs are generated based on the collected data. The statistics are matched to advertising campaigns to select application programs relevant to the advertising campaigns. Advertisers are charged for delivering the advertisements based on the selected application programs. For example, advertisements delivered to frequently executed application programs are more expensive than advertisements delivered to application programs that are rarely executed.

    摘要翻译: 通过推送服务收集应用程序执行数据,并根据收集的数据定位具有广告的应用程序。 基于收集的数据生成每个应用程序的活动,流行度和执行频率等统计信息。 统计数据与广告活动相匹配,以选择与广告活动相关的应用程序。 根据所选择的应用程序,广告商将收取广告费用。 例如,传递到频繁执行的应用程序的广告比传递给很少执行的应用程序的广告更昂贵。

    TARGETED DATA COLLECTION FOR POSITIONING SYSTEMS
    4.
    发明申请
    TARGETED DATA COLLECTION FOR POSITIONING SYSTEMS 有权
    用于定位系统的目标数据收集

    公开(公告)号:US20110191052A1

    公开(公告)日:2011-08-04

    申请号:US12698416

    申请日:2010-02-02

    IPC分类号: G01C25/00 G01C21/00

    摘要: Selecting devices from which to receive data for adjusting the performance of a positioning system. The positioning system infers the location of the devices based on beacons observed by the devices. The performance of the positioning system is compared to performance targets. One or more of the devices are selected based on the comparison. Data collection from the devices is adjusted to affect performance of the positioning system (e.g., improved or reduced). For example, if the positioning system predicts positions poorly for a particular area, data collection from selected devices within the particular area may be increased.

    摘要翻译: 选择要从其接收数据以调整定位系统性能的设备。 定位系统根据设备观察到的信标来推测设备的位置。 将定位系统的性能与性能目标进行比较。 基于比较来选择一个或多个设备。 调整来自设备的数据收集以影响定位系统的性能(例如,改进或减少)。 例如,如果定位系统预测针对特定区域的位置不佳,则可以增加来自特定区域内的所选设备的数据收集。