Abstract:
Techniques for providing interactive visualizations for an entity or group of entities based on search interest data are provided. The search interest data may be derived from Internet or online search data related to the entities and relevant attributes of the entities. Each of the entities and attributes may be represented in a structured search market using a predefined list of relevant search terms or keywords. The search interest of each entity and attribute may be determined based on probabilities representing a likelihood of a search for an entity co-occurring with a search for a relevant attribute within a predetermined time proximity.