公开(公告)号：US20210326931A1

公开(公告)日：2021-10-21

申请号：US17222102

申请日：2021-04-05

Applicant: Intel Corporation

Inventor： Andrew J. Kuzma ,  Bradut Vrabete ,  Addicam V. Sanjay ,  Shahzad A. Malik ,  Abhishek Ranjan ,  Shweta Phadnis ,  Fengzhan Tian ,  Kunapareddy Chiranjeevi

IPC: G06Q30/02 ,  G06N20/00

Abstract: A digital advertising system includes an advertisements module that provides a number of digital advertisements for display on a digital display device. A digital sign module including the digital display device displays digital advertisements provided by the advertisements module, and captures video analytics data relating to previous viewers of the digital advertisements displayed by the digital sign module. A data mining module retrieves the video analytics data from the digital sign module and generates trained advertising models based thereon using a data mining algorithm. A content management system module coupled to the advertisements module and the data mining module receives the digital advertisements and the trained advertising models and generates a subset of the advertisements for display based on the trained advertising models.

公开(公告)号：US10977692B2

公开(公告)日：2021-04-13

申请号：US15268152

申请日：2016-09-16

Applicant: INTEL CORPORATION

Inventor： Andrew J. Kuzma ,  Brad Vrabete ,  Addicam V. Sanjay ,  Shahzad A. Malik ,  Abhishek Ranjan ,  Shweta Phadnis ,  Fengzhan Tian ,  Kunapareddy Chiranjeevi

IPC: G06Q30/02 ,  G06N20/00

Abstract: A digital advertising system includes an advertisements module that provides a number of digital advertisements for display on a digital display device. A digital sign module including the digital display device displays digital advertisements provided by the advertisements module, and captures video analytics data relating to previous viewers of the digital advertisements displayed by the digital sign module. A data mining module retrieves the video analytics data from the digital sign module and generates trained advertising models based thereon using a data mining algorithm. A content management system module coupled to the advertisements module and the data mining module receives the digital advertisements and the trained advertising models and generates a subset of the advertisements for display based on the trained advertising models.