公开(公告)号：US10225601B2

公开(公告)日：2019-03-05

申请号：US15378988

申请日：2016-12-14

Applicant: SAMSUNG ELECTRONICS CO., LTD.

Inventor： Ye-ji Park ,  Heui-jin Kwon ,  Young-sun Kim ,  Myung-kwan Choi ,  A-rum Choi

IPC: H04N21/431 ,  H04N21/81 ,  H04N21/433 ,  H04N21/482 ,  H04N21/658

Abstract: A broadcast receiving apparatus is provided. The broadcast receiving apparatus may include a display, a storage configured to store a broadcast channel list and a CP channel list in which at least one of CP channels where content information provided by a content provider is mapped to is sequentially arranged, a communicator configured to communicate with a server providing Electronic Program Guide (EPG) information, an input interface configured to receive a user command and a processor configured to, in response to the user command being inputted, display an EPG UI including the broadcast channel list on the display, and the processor inserts a content advertisement including the CP channel information between broadcast channels included in a first page of the EPG UI and displays the content advertisement.