公开(公告)号：US20200242641A1

公开(公告)日：2020-07-30

申请号：US16712187

申请日：2019-12-12

Applicant: SAMSUNG ELECTRONICS CO., LTD.

Inventor： Hong Yoon Kim ,  Kimin Oh ,  Kihoon Cha

IPC: G06Q30/02 ,  G06F16/28

Abstract: An electronic device includes a display, a memory and a processor configured to set a plurality of products into a plurality of product groups based on respective specific factor values of the plurality of products; set the plurality of product groups into a plurality of segments based on comparison between the plurality of product groups; identify per-segment information for the plurality of segments; generate forecast data by processing prior time-series data based on the per-segment information; and control the display to display at least part of the forecast data.

公开(公告)号：US11720927B2

公开(公告)日：2023-08-08

申请号：US17526421

申请日：2021-11-15

Applicant: Samsung Electronics Co., Ltd.

Inventor： Junbeom Kim ,  Kimin Oh ,  Taeho Hwang ,  Kiwon Choi

IPC: G06Q30/02 ,  G06Q30/0251 ,  G06Q30/0241 ,  G06N3/045

CPC classification number: G06Q30/0271 ,  G06N3/045 ,  G06Q30/0255 ,  G06Q30/0277

Abstract: A server and a method for generating a user-advertisement (user-ad) matching list for online advertisement is provided. The method includes obtaining profile information and advertisement exposure history information of users exposed to a plurality of advertisements through an ad impression server, obtaining advertisement information of an advertisement to be delivered by an advertiser, identifying candidate users for the advertisement of the advertiser among the users, based on the profile information of the users, predicting an access time when the candidate users will access the ad impression server, selecting target users to be provided with the advertisement of the advertiser among the candidate users, based on the predicted access time, obtaining a preference of each target user for an advertisement product of the advertiser, and generating the user-ad matching list by matching the advertisement of the advertiser with the target users, based on the preference.