公开(公告)号：US10915911B2

公开(公告)日：2021-02-09

申请号：US15424184

申请日：2017-02-03

Applicant: Snap Inc.

Inventor： Samir Ahmed ,  Farnaz Azmoodeh ,  Kevin Lee Penner

IPC: G06Q30/02 ,  H04W4/021

Abstract: Disclosed, is a geo-fence valuation system to: access usage data at a server system, the usage data collected from a set of client devices located within a geo-fenced area, and wherein the usage data comprises data objects, wherein each data object includes at least a device identifier of a source device of the usage data, and location data; identify one or more data types of the location data, wherein the data types indicate a level of precision of the location data; determine a geodensity of the geo-fenced area based on the usage data, wherein the geodensity indicates at least a number of client devices located within the geo-fenced area; and augments the geodensity of the geo-fence based on the one or more data types of the location data.

公开(公告)号：US20180225687A1

公开(公告)日：2018-08-09

申请号：US15424184

申请日：2017-02-03

Applicant: Snap Inc.

Inventor： Samir Ahmed ,  Farnaz Azmoodeh ,  Kevin Lee Penner

IPC: G06Q30/02 ,  H04W4/02

Abstract: Disclosed, is a geo-fence valuation system to: access usage data at a server system, the usage data collected from a set of client devices located within a geo-fenced area, and wherein the usage data comprises data objects, wherein each data object includes at least a device identifier of a source device of the usage data, and location data; identify one or more data types of the location data, wherein the data types indicate a level of precision of the location data; determine a geodensity of the geo-fenced area based on the usage data, wherein the geodensity indicates at least a number of client devices located within the geo-fenced area; and augments the geodensity of the geo-fence based on the one or more data types of the location data.

公开(公告)号：US20240089531A1

公开(公告)日：2024-03-14

申请号：US18514929

申请日：2023-11-20

Applicant: Snap Inc.

Inventor： John Cain Blackwood ,  Chinmay Lonkar ,  David B. Lue ,  Kevin Lee Penner

IPC: H04N21/44 ,  G06F16/245 ,  H04N21/4788 ,  H04N21/81 ,  H04N21/84

CPC classification number: H04N21/44016 ,  G06F16/245 ,  H04N21/4788 ,  H04N21/812 ,  H04N21/84 ,  G06Q30/0277

Abstract: Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for selecting ads for a video. The program and method provide for receiving a request for an ad to insert into a video playing on a client device, the request including a first content identifier that identifies a first type of content included in the video; determining a set of content identifiers associated with the first content identifier, the set of content identifiers identifying second types of content to filter with respect to providing the ad in response to the request; selecting an ad from among plural ads, by filtering ads tagged with a second content identifier included in the set of content identifiers; and providing the selected ad as a response to the request.

公开(公告)号：US11856255B2

公开(公告)日：2023-12-26

申请号：US17222535

申请日：2021-04-05

Applicant: Snap Inc.

Inventor： John Cain Blackwood ,  Chinmay Lonkar ,  David B. Lue ,  Kevin Lee Penner

IPC: H04N21/44 ,  H04N21/81 ,  H04N21/84 ,  H04N21/4788 ,  G06F16/245 ,  G06Q30/0241 ,  G06Q50/00 ,  G06Q30/0273

CPC classification number: H04N21/44016 ,  G06F16/245 ,  H04N21/4788 ,  H04N21/812 ,  H04N21/84 ,  G06Q30/0275 ,  G06Q30/0277 ,  G06Q50/01

Abstract: Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for selecting ads for a video. The program and method provide for receiving a request for an ad to insert into a video playing on a client device, the request including a first content identifier that identifies a first type of content included in the video; determining a set of content identifiers associated with the first content identifier, the set of content identifiers identifying second types of content to filter with respect to providing the ad in response to the request; selecting an ad from among plural ads, by filtering ads tagged with a second content identifier included in the set of content identifiers; and providing the selected ad as a response to the request.

公开(公告)号：US20210201392A1

公开(公告)日：2021-07-01

申请号：US16836236

申请日：2020-03-31

Applicant: Snap Inc.

Inventor： Nima Aghdaii ,  Riccardo Boscolo ,  Rodrigo B. Farnham ,  Jean Luo ,  Kevin Lee Penner ,  Vincent Sung

IPC: G06Q30/08 ,  H04L12/58 ,  G06Q30/02

Abstract: The subject technology identifies a first augmented reality content generator from a first merchant and a second augmented reality content generator from a second merchant. The subject technology receives a first bid amount from the first merchant and a second bid amount from the second merchant. The subject technology determines a highest bid amount among the first bid amount and the second bid amount. The subject technology provides the first augmented reality content generator or the second augmented reality content generator to a client device based on the determined highest bid.