SEARCH ENGINE OPTIMIZATION BY SELECTIVE INDEXING

    公开(公告)号:US20210073192A1

    公开(公告)日:2021-03-11

    申请号:US16950636

    申请日:2020-11-17

    Applicant: eBay Inc.

    Abstract: Example embodiments involve a system and methods for identifying valuable view item pages for search engine optimization. According to certain embodiments, the system performs operations that include predicting the probability of future traffic for a given product based on a number of product level factors as input variables, and identifying a selection of view item pages corresponding to the products with the probability of the highest future traffic in order to maximize the driving natural search traffic to a linked site of the corresponding view item page.

    Systems and methods to generate a concept graph

    公开(公告)号:US10157240B2

    公开(公告)日:2018-12-18

    申请号:US14873099

    申请日:2015-10-01

    Applicant: eBay Inc.

    Abstract: In various example embodiments, a system and method for generating a concept graph are presented. Trending queries are determined from a query log stored in a database. Item pages that correspond to the trending queries are identified. Aspects from the item pages are also identified. The aspects from the item page may be stored as pre-defined data within the database. Query nodes for each of the trending queries are generated, and the query nodes are included in a graph. Leaf nodes for each of the aspects are generated. Connections between the leaf nodes and the query nodes are generated. A destination page that includes various aspects is generated.

    Generating titles for a structured browse page

    公开(公告)号:US10769695B2

    公开(公告)日:2020-09-08

    申请号:US14843576

    申请日:2015-09-02

    Applicant: eBay Inc.

    Abstract: Example embodiments described herein disclose a specially configured device to generate and cause display of human readable titles for browse pages. The token based title system may be or include a group of one or more server machines. A user device may accordingly receive a search query and set of structured data elements (e.g., filter attributes), create a browse node based on the content of the search query and the structured data elements, access published content (e.g., an item inventory) based on the browse node, and generate a human readable page title to be displayed as a title of a browse page.

    Search engine optimization by selective indexing

    公开(公告)号:US12216632B2

    公开(公告)日:2025-02-04

    申请号:US18516184

    申请日:2023-11-21

    Applicant: eBay Inc.

    Abstract: Example embodiments involve a system and methods for identifying valuable view item pages for search engine optimization. The system and methods provide an improvement over existing systems, which do nothing to identify or select valuable view item pages for use in driving traffic from display sites. The system and methods described herein improve the earlier system by predicting the probability of future traffic for a given product based on a number of product level factors as input variables, and identifying a selection of view item pages corresponding to the products with the probability of the highest future traffic in order to maximize the driving natural search traffic to a linked site of the corresponding view item page.

    SEARCH ENGINE OPTIMIZATION BY SELECTIVE INDEXING
    6.
    发明申请
    SEARCH ENGINE OPTIMIZATION BY SELECTIVE INDEXING 审中-公开
    通过选择性引导搜索引擎优化

    公开(公告)号:US20170004159A1

    公开(公告)日:2017-01-05

    申请号:US15131139

    申请日:2016-04-18

    Applicant: eBay Inc.

    Abstract: Example embodiments involve a system and methods for identifying valuable view item pages for search engine optimization. The system and methods provide an improvement over existing systems, which do nothing to identify or select valuable view item pages for use in driving traffic from display sites. The system and methods described herein improve the earlier system by predicting the probability of future traffic for a given product based on a number of product level factors as input variables, and identifying a selection of view item pages corresponding to the products with the probability of the highest future traffic in order to maximize the driving natural search traffic to a linked site of the corresponding view item page.

    Abstract translation: 示例性实施例涉及用于识别用于搜索引擎优化的有价值的视图项目页面的系统和方法。 该系统和方法提供了对现有系统的改进,该系统对于识别或选择用于驱动来自显示站点的流量的有价值的查看项目页没有任何作用。 本文描述的系统和方法通过基于多个产品级别因素作为输入变量来预测给定产品的未来业务的概率来改进早期系统,并且识别与产品相对应的视图项目页面的选择,其概率为 最高的未来流量,以最大限度地将驾驶自然搜索流量移动到相应视图项目页面的链接站点。

    SYSTEMS AND METHODS TO GENERATE A CONCEPT GRAPH

    公开(公告)号:US20170098011A1

    公开(公告)日:2017-04-06

    申请号:US14873099

    申请日:2015-10-01

    Applicant: eBay Inc.

    CPC classification number: G06F17/30958 G06F17/30961 G06F17/30991 H04L67/02

    Abstract: In various example embodiments, a system and method for generating a concept graph are presented. Trending queries are determined from a query log stored in a database. Item pages that correspond to the trending queries are identified. Aspects from the item pages are also identified. The aspects from the item page may be stored as pre-defined data within the database. Query nodes for each of the trending queries are generated, and the query nodes are included in a graph. Leaf nodes for each of the aspects are generated. Connections between the leaf nodes and the query nodes are generated. A destination page that includes various aspects is generated.

    GENERATING TITLES FOR A STRUCTURED BROWSE PAGE
    9.
    发明申请
    GENERATING TITLES FOR A STRUCTURED BROWSE PAGE 审中-公开
    用于结构化浏览页面的生成标题

    公开(公告)号:US20170061517A1

    公开(公告)日:2017-03-02

    申请号:US14843576

    申请日:2015-09-02

    Applicant: eBay Inc.

    Abstract: Example embodiments described herein disclose a specially configured device to generate and cause display of human readable titles for browse pages. The token based title system may be or include a group of one or more server machines. A user device may accordingly receive a search query and set of structured data elements (e.g., filter attributes), create a browse node based on the content of the search query and the structured data elements, access published content (e.g., an item inventory) based on the browse node, and generate a human readable page title to be displayed as a title of a browse page.

    Abstract translation: 本文描述的示例性实施例公开了专门配置的设备,用于生成并引起用于浏览页面的人类可读标题的显示。 基于标记的标题系统可以是或包括一组一个或多个服务器机器。 因此,用户设备可以相应地接收搜索查询和一组结构化数据元素(例如,过滤属性),基于搜索查询和结构化数据元素的内容创建浏览节点,访问已发布的内容(例如,项目库存) 基于浏览节点,并生成要显示为浏览页面的标题的人类可读页面标题。

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