摘要:
Methods, systems, and apparatus, including computer program products, in which an indication of a telephone call being placed from a calling number is received, and a determination is made of an audio advertisement to play based on the calling number. The audio advertisement is played based on the determination.
摘要:
In general, this specification relates to content presentation. One aspect of the subject matter described in this specification can be embodied in methods that include the actions of presenting one or more content items to a user, each content item being associated with a conversion location; logging an identifier for each of the one or more content items presented to the user; receiving a location and user identifier from the user; using the user identifier to identify the one or more content items presented to the user and comparing, using one or more processors, the location to the conversion location of the one or more content items presented to the user; and logging a conversion for a particular presented content item having a conversion location matching the received location. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products.
摘要:
Methods and systems for mobile advertising that include receiving an advertisement banner from an advertiser, incorporating identifying information in to the advertisement banner to produce a modified advertisement banner, and displaying the modified advertisement banner on a display of a mobile device are disclosed.
摘要:
Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for providing content based on social influence scores of publishers. The method comprises identifying a social influence score for each of a plurality of users associated with a social network where one or more of the users is also a publisher of content. The method further comprises receiving a request for content, the content to be delivered along with content provided by a content publisher. The method further comprises determining a social influence score for the particular content publisher and identifying one or more offers associated with content, where each offer is based at least in part on a specification by a content sponsor of at least a minimum social influence score for a given impression. The method further comprises providing a content item based on the one or more identified offers.
摘要:
When a contact of a user tags a location, a posted comment, or a shared item, the location tag may be used to boost ad scores and/or annotate content such as advertisements. The location tag may be used to annotate ads to indicate that the contact has tagged a location associated with the ad. Persons other than contacts of the user may also tag and have their location tags be counted in annotations as well. Advertisers may specify locations that are associated with their ads. Location tags may be stored in a table, and used by an ads server to boost scores of ads that have been location tagged. An annotation server may also use location tags to construct annotations that are sent to a client device operated by the user. The annotations may be based on one or more location tags made by one or more users.
摘要:
A system and method is disclosed for converting electronic messages to message posts. An electronic message client may be integrated with a social network. An electronic message composed using the electronic message service may be designated for one or more recipients who are also members of a social network associated with a sender of the electronic message. On determining that the one or more recipients are members of the social network; at least a portion of the electronic message may be provided as a message post to a message stream associated with the one or more recipients.
摘要:
A method, computer program product, and system for connection annotation is described. A method may comprise receiving a first indication that a first user attended an event and a second indication that a second user attended the event. The method may further comprise determining whether a first user account associated with the first user and a second user account associated with the second user are connected via an electronic service. The method may also comprise facilitating connection of the first user account and the second user account via the electronic service. The method may additionally comprise generating an annotation corresponding to the connection between the first user account and the second user account based upon, at least in part, the first indication that the first user attended the event and the second indication that the second user attended the event.
摘要:
Methods and systems are provided for allowing users to recommend advertisements displayed in a third-party application running on a user device while not granting the third-party application privileges to send such recommendations on behalf of the user. A social network application installed on the user device, and separate from the third-party application, acts as a proxy for advertisement recommendation requests (e.g., indications that a user wishes to recommend an advertisement displayed), and a user is required to confirm all such recommendation actions. In this manner, a third-party application (e.g., a “malicious third-party application) cannot send advertisement recommendation requests, and/or requests to undo such recommendations, on its own as if it were the user.
摘要:
The disclosure includes a system and method for automatically authorizing data transfer from a third party service to a user device. The system includes a processor and a memory storing instructions that, when executed, cause the system to: receive a request for data from a user of a user device; receive information associated with the user and information associated with the user device; determine whether the user has previously provided authorization for a particular application available on the third party site; determine whether the user has previously provided authorization for the user device; and if the user has previously provided authorization for a particular application available on the third party site or has previously provided authorization for the user device, send data to the user device.
摘要:
Methods and systems for selecting and presenting a content item, such as an advertisement, to a user of a social network are provided, where the content item is selected based on a calculated “content propagation likelihood” for the user. A user's “content propagation likelihood” is a likelihood that an entity (e.g., video, audio clip, photograph, etc.) will spread throughout the user's social network, and the social networks of the user's friends, when the entity is shared (e.g., broadcast) by the user. A user's content propagation likelihood is computed using weighted measures of various ways in which an entity can spread through a social network. A user's content propagation likelihood may also be set for a given vertical (e.g., music, sports, etc.) and/or a given media type (e.g., images, videos, etc.) that pertains to the particular user.