LOCATION-BASED ADVERTISEMENT CONVERSIONS
    12.
    发明申请
    LOCATION-BASED ADVERTISEMENT CONVERSIONS 审中-公开
    基于位置的广告转换

    公开(公告)号:US20110270673A1

    公开(公告)日:2011-11-03

    申请号:US12771589

    申请日:2010-04-30

    IPC分类号: G06Q30/00 G06F17/30 G01S19/42

    CPC分类号: G06Q30/02 G06Q30/0246

    摘要: In general, this specification relates to content presentation. One aspect of the subject matter described in this specification can be embodied in methods that include the actions of presenting one or more content items to a user, each content item being associated with a conversion location; logging an identifier for each of the one or more content items presented to the user; receiving a location and user identifier from the user; using the user identifier to identify the one or more content items presented to the user and comparing, using one or more processors, the location to the conversion location of the one or more content items presented to the user; and logging a conversion for a particular presented content item having a conversion location matching the received location. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products.

    摘要翻译: 通常,本说明书涉及内容呈现。 本说明书中描述的主题的一个方面可以体现在包括向用户呈现一个或多个内容项目的动作的方法中,每个内容项目与转换位置相关联; 记录呈现给用户的一个或多个内容项中的每一个的标识符; 从用户接收位置和用户标识符; 使用所述用户标识符来标识呈现给所述用户的一个或多个内容项目,并且使用一个或多个处理器将所述位置与所呈现给所述用户的所述一个或多个内容项目的转换位置进行比较; 并记录具有与接收到的位置匹配的转换位置的特定呈现内容项的转换。 该方面的其他实施例包括相应的系统,装置和计算机程序产品。

    Content offers based on social influences

    公开(公告)号:US10366421B1

    公开(公告)日:2019-07-30

    申请号:US13298238

    申请日:2011-11-16

    IPC分类号: G06Q30/02

    摘要: Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for providing content based on social influence scores of publishers. The method comprises identifying a social influence score for each of a plurality of users associated with a social network where one or more of the users is also a publisher of content. The method further comprises receiving a request for content, the content to be delivered along with content provided by a content publisher. The method further comprises determining a social influence score for the particular content publisher and identifying one or more offers associated with content, where each offer is based at least in part on a specification by a content sponsor of at least a minimum social influence score for a given impression. The method further comprises providing a content item based on the one or more identified offers.

    Methods, apparatuses and computer-readable media for annotating ads with location tags
    15.
    发明授权
    Methods, apparatuses and computer-readable media for annotating ads with location tags 有权
    用于用位置标签注释广告的方法,装置和计算机可读介质

    公开(公告)号:US09558280B1

    公开(公告)日:2017-01-31

    申请号:US13313917

    申请日:2011-12-07

    IPC分类号: G06F17/30

    CPC分类号: G06F17/3087 G06Q30/00

    摘要: When a contact of a user tags a location, a posted comment, or a shared item, the location tag may be used to boost ad scores and/or annotate content such as advertisements. The location tag may be used to annotate ads to indicate that the contact has tagged a location associated with the ad. Persons other than contacts of the user may also tag and have their location tags be counted in annotations as well. Advertisers may specify locations that are associated with their ads. Location tags may be stored in a table, and used by an ads server to boost scores of ads that have been location tagged. An annotation server may also use location tags to construct annotations that are sent to a client device operated by the user. The annotations may be based on one or more location tags made by one or more users.

    摘要翻译: 当用户的联系人标记位置,发布的评论或共享项目时,位置标签可以用于提高广告评分和/或注释诸如广告的内容。 位置标签可以用于对广告进行注释,以指示联系人标记了与广告相关联的位置。 除了用户的联系人之外的人员也可以标记并且在注释中对其位置标签进行计数。 广告商可以指定与他们的广告相关联的位置。 位置标签可能存储在表格中,并被广告服务器用于提高已被定位标记的广告数量。 注释服务器还可以使用位置标签来构造被发送到由用户操作的客户端设备的注释。 注释可以基于一个或多个用户所做的一个或多个位置标签。

    Converting electronic messages to message posts
    16.
    发明授权
    Converting electronic messages to message posts 有权
    将电子邮件转换为邮件帖子

    公开(公告)号:US09252973B1

    公开(公告)日:2016-02-02

    申请号:US13585790

    申请日:2012-08-14

    IPC分类号: H04L12/58

    摘要: A system and method is disclosed for converting electronic messages to message posts. An electronic message client may be integrated with a social network. An electronic message composed using the electronic message service may be designated for one or more recipients who are also members of a social network associated with a sender of the electronic message. On determining that the one or more recipients are members of the social network; at least a portion of the electronic message may be provided as a message post to a message stream associated with the one or more recipients.

    摘要翻译: 公开了一种用于将电子消息转换成消息帖子的系统和方法。 电子消息客户端可以与社交网络集成。 可以为也是与电子消息的发送者相关联的社交网络的成员的一个或多个接收者指定使用电子消息服务组成的电子消息。 确定一个或多个收件人是社交网络的成员; 可以将电子消息的至少一部分作为消息发布到与一个或多个接收者相关联的消息流中。

    CONNECTION ANNOTATION
    17.
    发明申请
    CONNECTION ANNOTATION 审中-公开
    连接说明

    公开(公告)号:US20160006824A1

    公开(公告)日:2016-01-07

    申请号:US13644153

    申请日:2012-10-03

    IPC分类号: H04L29/08

    摘要: A method, computer program product, and system for connection annotation is described. A method may comprise receiving a first indication that a first user attended an event and a second indication that a second user attended the event. The method may further comprise determining whether a first user account associated with the first user and a second user account associated with the second user are connected via an electronic service. The method may also comprise facilitating connection of the first user account and the second user account via the electronic service. The method may additionally comprise generating an annotation corresponding to the connection between the first user account and the second user account based upon, at least in part, the first indication that the first user attended the event and the second indication that the second user attended the event.

    摘要翻译: 描述了用于连接注释的方法,计算机程序产品和系统。 方法可以包括接收第一用户参加事件的第一指示和第二用户参加事件的第二指示。 该方法还可以包括确定与第一用户相关联的第一用户帐户和与第二用户相关联的第二用户帐户是否经由电子服务连接。 该方法还可以包括促进第一用户帐户和第二用户帐户经由电子服务的连接。 该方法可以另外包括至少部分地基于第一用户参加事件的第一指示和第二用户参加的第二指示来生成对应于第一用户帐户和第二用户帐户之间的连接的注释 事件。

    System and method for sharing content on third-party mobile applications
    18.
    发明授权
    System and method for sharing content on third-party mobile applications 有权
    用于在第三方移动应用程序上共享内容的系统和方法

    公开(公告)号:US08650070B2

    公开(公告)日:2014-02-11

    申请号:US13196591

    申请日:2011-08-02

    IPC分类号: G06Q30/00

    摘要: Methods and systems are provided for allowing users to recommend advertisements displayed in a third-party application running on a user device while not granting the third-party application privileges to send such recommendations on behalf of the user. A social network application installed on the user device, and separate from the third-party application, acts as a proxy for advertisement recommendation requests (e.g., indications that a user wishes to recommend an advertisement displayed), and a user is required to confirm all such recommendation actions. In this manner, a third-party application (e.g., a “malicious third-party application) cannot send advertisement recommendation requests, and/or requests to undo such recommendations, on its own as if it were the user.

    摘要翻译: 提供了方法和系统,用于允许用户推荐在用户设备上运行的第三方应用程序中显示的广告,而不授予第三方应用程序特权来代表用户发送此类建议。 安装在用户设备上并与第三方应用程序分离的社交网络应用程序充当广告推荐请求的代理(例如,用户希望推荐广告显示的指示),并且用户需要确认所有 这样的推荐行动。 以这种方式,第三方应用程序(例如,“恶意第三方应用程序”)不能自己发送广告推荐请求和/或撤销这样的建议的请求,就像它是用户一样。

    Aggregating Online Activities
    19.
    发明申请
    Aggregating Online Activities 审中-公开
    聚集在线活动

    公开(公告)号:US20130347078A1

    公开(公告)日:2013-12-26

    申请号:US13776693

    申请日:2013-02-25

    IPC分类号: H04L29/06

    摘要: The disclosure includes a system and method for automatically authorizing data transfer from a third party service to a user device. The system includes a processor and a memory storing instructions that, when executed, cause the system to: receive a request for data from a user of a user device; receive information associated with the user and information associated with the user device; determine whether the user has previously provided authorization for a particular application available on the third party site; determine whether the user has previously provided authorization for the user device; and if the user has previously provided authorization for a particular application available on the third party site or has previously provided authorization for the user device, send data to the user device.

    摘要翻译: 本公开包括用于自动授权从第三方服务到用户设备的数据传输的系统和方法。 该系统包括处理器和存储指令的存储器,所述指令在被执行时使得系统:从用户设备的用户接收对数据的请求; 接收与用户相关联的信息和与用户设备相关联的信息; 确定用户以前是否已经为第三方站点上可用的特定应用程序提供授权; 确定用户先前是否为用户设备提供了授权; 并且如果用户先前已经为第三方站点上可用的特定应用提供了授权,或者先前已经为用户设备提供了授权,则向用户设备发送数据。

    Method and system for selecting content based on a user's viral score
    20.
    发明授权
    Method and system for selecting content based on a user's viral score 有权
    基于用户病毒评分选择内容的方法和系统

    公开(公告)号:US08332512B1

    公开(公告)日:2012-12-11

    申请号:US13246439

    申请日:2011-09-27

    IPC分类号: G06F15/16

    CPC分类号: G06Q50/01 G06Q30/0254

    摘要: Methods and systems for selecting and presenting a content item, such as an advertisement, to a user of a social network are provided, where the content item is selected based on a calculated “content propagation likelihood” for the user. A user's “content propagation likelihood” is a likelihood that an entity (e.g., video, audio clip, photograph, etc.) will spread throughout the user's social network, and the social networks of the user's friends, when the entity is shared (e.g., broadcast) by the user. A user's content propagation likelihood is computed using weighted measures of various ways in which an entity can spread through a social network. A user's content propagation likelihood may also be set for a given vertical (e.g., music, sports, etc.) and/or a given media type (e.g., images, videos, etc.) that pertains to the particular user.

    摘要翻译: 提供了用于向社交网络的用户选择和呈现诸如广告的内容项目的方法和系统,其中基于所计算的用户的内容传播可能性来选择内容项目。 用户的内容传播可能性是实体(例如,视频,音频剪辑,照片等)将在整个用户的社交网络以及用户的朋友的社交网络(当实体被共享时)(例如广播) )。 用户的内容传播可能性是通过使用实体可以通过社交网络传播的各种方式的加权测量来计算的。 也可以针对与特定用户有关的给定垂直(例如,音乐,运动等)和/或给定的媒体类型(例如,图像,视频等)来设置用户的内容传播似然性。