COMPUTER PROCESSES FOR ADAPTIVELY SELECTING AND/OR RANKING ITEMS FOR DISPLAY IN PARTICULAR CONTEXTS
    11.
    发明申请
    COMPUTER PROCESSES FOR ADAPTIVELY SELECTING AND/OR RANKING ITEMS FOR DISPLAY IN PARTICULAR CONTEXTS 有权
    用于适应性选择和/或排序项目的计算机过程,用于显示特定对象

    公开(公告)号:US20080040341A1

    公开(公告)日:2008-02-14

    申请号:US11875757

    申请日:2007-10-19

    IPC分类号: G06F17/30

    摘要: A computer-implemented system and method are disclosed that are capable of refining the order and/or content of a list of items. In one embodiment, user activity associated with each item displayed to users in a given context is monitored, and is used together with item exposure data to generate context-specific item weights. The weights for the same item in different contexts may be different. The selection of items included in a list presented to users, and/or the order in which the items in the list are displayed, may be adjusted over time based upon the relative weights associated with the items.

    摘要翻译: 公开了一种计算机实现的系统和方法,其能够改进项目列表的顺序和/或内容。 在一个实施例中,监视与在给定上下文中向用户显示的每个项目相关联的用户活动,并且与项目曝光数据一起使用以生成上下文特定项目权重。 不同上下文中相同项目的权重可能不同。 基于与项目相关联的相对权重,可以随时间调整包括在呈现给用户的列表中的项目的选择和/或显示列表中的项目的顺序。