公开(公告)号：USD727349S1

公开(公告)日：2015-04-21

申请号：US29453464

申请日：2013-04-29

Applicant: Google Inc.

Designer： Jonathan William Ray ,  Justin Lewis

公开(公告)号：US20140372205A1

公开(公告)日：2014-12-18

申请号：US13916407

申请日：2013-06-12

Applicant: Google Inc.

Inventor： Jonathan William Ray ,  Farnaz Azmoodeh ,  Eric Wood ,  Congxing Cai ,  Paul Schelte Albert Reitsma ,  Glenn Wilson ,  Peng Zhang ,  Troy Louis Walker

IPC: G06Q30/02

CPC classification number: G06Q30/0254 ,  G06F17/2247 ,  G06K9/00469 ,  G06K9/6202 ,  G06Q30/0242 ,  G06Q30/0275

Abstract: A system may select and serve content items based on a view probability. The view probability may be determined using a view probability predictive model and one or more current viewability variables. Based on the determined view probability output by the view probability predictive model, a content item may be selected and served. A script may be included with or otherwise associated with the data output to effect presentation of the selected content item. The script outputs data indicative of whether the served content item is viewed on a display of a device. The script may output data indicating that the served content item is viewed when at least a predetermined percentage of the pixels of the served content item are within a viewable region for a period of time. A served content item may be determined to not have been viewed if a predetermined period of time elapses.

Abstract translation: 系统可以基于视图概率来选择和提供内容项。 可以使用视图概率预测模型和一个或多个当前可见度变量来确定视图概率。 基于由视图概率预测模型输出的确定的视图概率，可以选择并提供内容项。 脚本可以包括在数据输出中或以其他方式与数据输出相关联以实现所选内容项的呈现。 该脚本输出指示在所述设备的显示器上是否观看所述被服务的内容项目的数据。 当所服务的内容项目的至少一个预定百分比的像素在可视区域内一段时间时，脚本可以输出指示所服务的内容项目被查看的数据。 如果经过预定的时间段，则可以确定所服务的内容项目不被查看。

公开(公告)号：US20140365604A1

公开(公告)日：2014-12-11

申请号：US14076741

申请日：2013-11-11

Applicant: GOOGLE INC.

Inventor： Justin Lewis ,  Jonathan William Ray

IPC: H04L29/08

CPC classification number: H04L67/20

Abstract: Systems and methods are disclosed for providing supplemental content in relation to embedded media. In one implementation, a processing device receives a media request from a third-party platform to incorporate a first media item within the third-party platform. The processing device identifies one or more additional media items based on the media request. The processing device provides the first media item and one or more links to at least one of the one or more additional media items in relation to the third-party platform.

Abstract translation: 公开了用于提供与嵌入式媒体有关的补充内容的系统和方法。 在一个实现中，处理设备从第三方平台接收媒体请求，以将第一媒体项目合并到第三方平台内。 处理设备基于媒体请求识别一个或多个附加媒体项目。 所述处理设备将所述第一媒体项和与所述第三方平台相关联的所述一个或多个附加媒体项中的至少一个提供一个或多个链接。