Niche Keyword Recommendation
    31.
    发明申请
    Niche Keyword Recommendation 审中-公开
    利基关键字推荐

    公开(公告)号:US20130085867A1

    公开(公告)日:2013-04-04

    申请号:US13249939

    申请日:2011-09-30

    Inventor: Bin Gao Tie-Yan Liu

    CPC classification number: G06Q30/0241 G06Q30/0256 G06Q30/0275

    Abstract: A computing device is described herein that is configured to select a subset of keywords from a plurality of keywords based at least on measures of competition associated with the keywords and to suggest the selected subset for bidding. The plurality of keywords is relevant to at least one advertising target. The computing device calculates a measure of competition for a respective keyword based on a number of bidders for the respective keyword and on a number of available advertisement slots in search results provided responsive to queries for the respective keyword.

    Abstract translation: 本文描述的计算设备被配置为至少基于与关键字相关联的竞争度量来选择来自多个关键字的关键词的子集,并且建议所选择的用于投标的子集。 多个关键字与至少一个广告目标相关。 计算设备基于针对相应关键字的投标者的数量以及响应于对各个关键字的查询而提供的搜索结果中的可用广告时隙的数量来计算相应关键字的竞争度量。

    Access method and system for cellular mobile communication network
    32.
    发明授权
    Access method and system for cellular mobile communication network 有权
    蜂窝移动通信网的接入方法和系统

    公开(公告)号:US08374582B2

    公开(公告)日:2013-02-12

    申请号:US13257650

    申请日:2009-12-11

    Applicant: Bin Gao

    Inventor: Bin Gao

    Abstract: A method and system for accessing a cellular mobile communication network, the method includes: after a terminal and a base station complete a ranging process, the terminal carrying out a basic capability negotiation with the base station, the base station and the terminal carrying out a WAPI access authentication process; and the terminal carrying out a subsequent access flow to access the cellular mobile communication network; wherein the WAPI access authentication process includes: the terminal sending an access authentication request packet, including a certificate and a signature of the terminal, to the base station; the base station authenticating the signature of the terminal, including the certificate into a certificate authentication request packet to send to an authentication server to perform validation; the base station sending an access authentication response packet to the terminal, and carrying out a unicast session key negotiation with the terminal to obtain a unicast session key.

    Abstract translation: 一种用于接入蜂窝移动通信网络的方法和系统,所述方法包括:在终端和基站完成测距过程之后,终端与基站,基站和终端进行基本能力协商, WAPI访问认证过程; 并且终端执行随后的接入流以接入蜂窝移动通信网络; 其中所述WAPI接入认证过程包括:所述终端向所述基站发送包括所述终端的证书和所述签名的接入认证请求分组; 所述基站认证所述终端的签名,所述证书包括证书认证请求报文,发送给认证服务器进行验证; 所述基站向所述终端发送接入认证响应分组,并且与所述终端进行单播会话密钥协商以获得单播会话密钥。

    Calculating a webpage importance from a web browsing graph
    33.
    发明授权
    Calculating a webpage importance from a web browsing graph 有权
    从网页浏览图计算网页重要性

    公开(公告)号:US08368698B2

    公开(公告)日:2013-02-05

    申请号:US12236516

    申请日:2008-09-24

    CPC classification number: G06F17/30882 G06F17/30864

    Abstract: Method for creating a graph representing web browsing behavior, including receiving web browsing behavior data from one or more web browsers; adding a node on the graph for each web page listed in the web browsing behavior data; adding a first link connecting two or more nodes on the graph, wherein the first link representing a hyperlink for accessing a webpage; calculating an amount of time in which each web page is being accessed; determining a number of units of time in the calculated amount of time; adding one or more virtual nodes to the graph based on the number of units of time; and adding a second link connecting two or more virtual nodes on the graph, wherein the second link representing a virtual hyperlink for accessing a webpage.

    Abstract translation: 用于创建表示网页浏览行为的图形的方法,包括从一个或多个网络浏览器接收网页浏览行为数据; 在网络浏览行为数据中列出的每个网页的图形上添加一个节点; 添加连接图上的两个或多个节点的第一链接,其中第一链接表示用于访问网页的超链接; 计算每个网页被访问的时间量; 在计算的时间量中确定时间单位的数量; 基于时间单位的数量向图中添加一个或多个虚拟节点; 以及添加连接所述图上的两个或多个虚拟节点的第二链接,其中所述第二链接表示用于访问网页的虚拟超链接。

    BID TRAFFIC ESTIMATION
    34.
    发明申请
    BID TRAFFIC ESTIMATION 审中-公开
    BID交通量估算

    公开(公告)号:US20120253945A1

    公开(公告)日:2012-10-04

    申请号:US13078454

    申请日:2011-04-01

    CPC classification number: G06Q30/0275

    Abstract: Some implementations provide techniques for estimating impression numbers. For example, a log of advertisement bidding data may be used to generate and train an impression estimation model. In some implementations, an impression estimation component may use a boost regression technique to determine a predicted impression value range based on a proposed bid received from an advertiser. For example, the predicted impression value range may be determined based on a predicted estimation error. Additionally, in some instances, the predicted impression value range may be evaluated using one or more evaluation metrics.

    Abstract translation: 一些实现提供了用于估计印象数的技术。 例如,可以使用广告投标数据的日志来生成和训练印象估计模型。 在一些实现中,印象估计组件可以使用增强回归技术来基于从广告商接收到的提议的出价来确定预测的印象值范围。 例如,可以基于预测的估计误差来确定预测的印象值范围。 另外,在某些情况下,可以使用一个或多个评估度量来评估预测的印象值范围。

    MACHINE LEARNING APPROACH FOR DETERMINING QUALITY SCORES
    35.
    发明申请
    MACHINE LEARNING APPROACH FOR DETERMINING QUALITY SCORES 审中-公开
    用于确定质量标准的机器学习方法

    公开(公告)号:US20120253927A1

    公开(公告)日:2012-10-04

    申请号:US13078598

    申请日:2011-04-01

    CPC classification number: G06Q30/0241

    Abstract: Some implementations generate a mapping function using one or more historic performance indicators for a set of ad-keyword pairs and one or more advertisement metrics extracted from the set of ad-keyword pairs. The mapping function may be applied to map one or more advertisement metrics of a particular ad-keyword pair to determine a quality score for the particular ad-keyword pair. For example, the quality score may be used when determining whether to select an advertisement for display or may be provided as feedback to an advertiser. Additionally, in some implementations, the mapping function may be applied to determine a quality score for a new ad-keyword pair that has not yet accumulated historic information.

    Abstract translation: 一些实施方式使用一组广告关键字对的一个或多个历史性能指示符和从该组广告关键字对中提取的一个或多个广告度量来生成映射函数。 可以应用映射函数来映射特定广告关键字对的一个或多个广告度量以确定特定广告关键字对的质量得分。 例如,可以在确定是否选择要显示的广告时使用质量得分,或者可以作为对广告商的反馈来提供质量得分。 另外,在一些实现中,可以应用映射函数来确定尚未累积历史信息的新的广告关键字对的质量得分。

    ACTIVE PREDICTION OF DIVERSE SEARCH INTENT BASED UPON USER BROWSING BEHAVIOR
    36.
    发明申请
    ACTIVE PREDICTION OF DIVERSE SEARCH INTENT BASED UPON USER BROWSING BEHAVIOR 审中-公开
    基于用户浏览行为的多元搜索内容的主动预测

    公开(公告)号:US20110258148A1

    公开(公告)日:2011-10-20

    申请号:US12762423

    申请日:2010-04-19

    Inventor: Bin Gao Tie-Yan Liu

    CPC classification number: G06F17/30867

    Abstract: Many search engines attempt to understand and predict a user's search intent after the submission of search queries. Predicting search intent allows search engines to tailor search results to particular information needs of the user. Unfortunately, current techniques passively predict search intent after a query is submitted. Accordingly, one or more systems and/or techniques for actively predicting search intent from user browsing behavior data are disclosed herein. For example, search patterns of a user browsing a web page and shortly thereafter performing a query may be extracted from user browsing behavior. Queries within the search patterns may be ranked based upon a search trigger likelihood that content of the web page motivated the user to perform the query. In this way, query suggestions having a high search trigger likelihood and a diverse range of topics may be generated and/or presented to users of the web page.

    Abstract translation: 许多搜索引擎尝试在提交搜索查询之后了解和预测用户的搜索意图。 预测搜索意图允许搜索引擎根据用户的特定信息需求定制搜索结果。 不幸的是,目前的技术在提交查询后被动地预测搜索意图。 因此,本文公开了一种或多种用于从用户浏览行为数据主动地预测搜索意图的系统和/或技术。 例如,可以从用户浏览行为中提取浏览网页的用户的搜索模式并且之后不久执行查询。 搜索模式中的查询可以基于网页内容促使用户执行查询的搜索触发可能性来排序。 以这种方式,可以产生和/或向网页的用户呈现具有高搜索触发可能性和不同范围的主题的查询建议。

    Anti-spam tool for browser
    37.
    发明授权
    Anti-spam tool for browser 有权
    用于浏览器的反垃圾邮件工具

    公开(公告)号:US07860971B2

    公开(公告)日:2010-12-28

    申请号:US12035124

    申请日:2008-02-21

    CPC classification number: G06F17/30899 G06F21/50

    Abstract: An anti-spam tool works with a web browser to detect spam webpages locally on a client machine. The anti-spam tool can be implemented either as a plug-in module or an integral part of the browser, and manifested as a toolbar. The tool can perform an anti-spam action whenever a webpage is accessed through the browser, and does not require direct involvement of a search engine. A spam detection module installed on the computing device determines whether a webpage being accessed or whether a link contained in the webpage being accessed is spam, by comparing the URL of the webpage or the link with a spam list. The spam list can be downloaded from a remote search engine server, stored locally and updated from time to time. A two-level indexing technique is also introduced to improve the efficiency of the anti-spam tool's use of the spam list.

    Abstract translation: 反垃圾邮件工具与网络浏览器配合使用,可以在客户机上本地检测垃圾邮件网页。 反垃圾邮件工具可以作为插件模块或浏览器的组成部分来实现,并且表现为工具栏。 每当通过浏览器访问网页时,该工具都可以执行反垃圾邮件操作,并且不需要直接参与搜索引擎。 安装在计算设备上的垃圾邮件检测模块通过将网页或链接的URL与垃圾邮件列表进行比较来确定正在访问的网页是否被访问的网页中包含的链接是垃圾邮件。 垃圾邮件列表可以从远程搜索引擎服务器下载,本地存储和不时更新。 还引入了两级索引技术,以提高反垃圾邮件工具使用垃圾邮件列表的效率。

    Calculating Web Page Importance
    38.
    发明申请
    Calculating Web Page Importance 有权
    计算网页重要性

    公开(公告)号:US20100250555A1

    公开(公告)日:2010-09-30

    申请号:US12413502

    申请日:2009-03-27

    Inventor: Bin Gao Tie-Yan Liu

    CPC classification number: G06F17/30864

    Abstract: The page ranking technique described herein employs a Markov Skeleton Mirror Process (MSMP), which is a particular case of Markov Skeleton Processes, to model and calculate page importance scores. Given a web graph and its metadata, the technique builds an MSMP model on the web graph. It first estimates the stationary distribution of a EMC and views it as transition probability. It next computes the mean staying time using the metadata. Finally, it calculates the product of transition probability and mean staying time, which is actually the stationary distribution of MSMP. This is regarded as page importance.

    Abstract translation: 本文描述的页面排序技术使用马尔可夫骨架镜像过程(MSMP),其是马可夫骨骼过程的特定情况,用于建模和计算页面重要性分数。 给定一个网络图及其元数据,该技术在网络图上构建一个MSMP模型。 它首先估计了EMC的固定分布,并将其视为转移概率。 接下来使用元数据计算平均停留时间。 最后,计算转移概率和平均停留时间的乘积,实际上是MSMP的固定分布。 这被认为是页面重要性。

    Method of processing external service request in storage area network
    39.
    发明申请
    Method of processing external service request in storage area network 审中-公开
    在存储区域网络中处理外部服务请求的方法

    公开(公告)号:US20090213736A1

    公开(公告)日:2009-08-27

    申请号:US12071817

    申请日:2008-02-27

    CPC classification number: H04L67/1097

    Abstract: A method of processing an external service request in a storage area network (SAN) is used for responding a service request in the SAN with multiple controllers, and the method includes the following steps. A first controller of the SAN receives a request packet of an external network. When the first controller determines that the request packet must be transmitted to a second controller actually providing service in an internal network, the request packet is transmitted to the second controller. The second controller receives the request packet, and parses a source address contained therein for recording. The second controller executes an operation instruction corresponding to the request packet, and then generates an acknowledge packet. The second controller takes the source address as a destination address of the acknowledge packet and directly transmits the acknowledge packet to an original request initiator.

    Abstract translation: 使用在存储区域网络(SAN)中处理外部服务请求的方法来响应具有多个控制器的SAN中的服务请求,并且该方法包括以下步骤。 SAN的第一控制器接收外部网络的请求包。 当第一控制器确定请求分组必须被发送到在内部网络中实际提供服务的第二控制器时,请求分组被发送到第二控制器。 第二控制器接收请求包,并解析其中包含的源地址进行记录。 第二控制器执行与请求分组对应的操作指令,然后生成确认分组。 第二控制器将源地址作为确认分组的目的地址,并将确认分组直接发送到原始请求发起者。

    Forum Mining for Suspicious Link Spam Sites Detection
    40.
    发明申请
    Forum Mining for Suspicious Link Spam Sites Detection 有权
    可疑链接垃圾邮件站点检测的论坛挖掘

    公开(公告)号:US20090198673A1

    公开(公告)日:2009-08-06

    申请号:US12027259

    申请日:2008-02-06

    CPC classification number: G06F17/30864

    Abstract: An anti-spam technique for protecting search engine ranking is based on mining search engine optimization (SEO) forums. The anti-spam technique collects webpages such as SEO forum posts from a list of suspect spam websites, and extracts suspicious link exchange URLs and corresponding link formation from the collected webpages. A search engine ranking penalty is then applied to the suspicious link exchange URLs. The penalty is at least partially determined by the link information associated with the respective suspicious link exchange URL. To detect more suspicious link exchange URLs, the technique may propagate one or more levels from a seed set of suspicious link exchange URLs generated by mining SEO forums.

    Abstract translation: 用于保护搜索引擎排名的反垃圾邮件技术是基于挖掘搜索引擎优化(SEO)论坛。 反垃圾邮件技术从可疑垃圾邮件网站列表中收集诸如SEO论坛帖子的网页,并从收集的网页中提取可疑链接交换网址和相应的链接形成。 然后将搜索引擎排名惩罚应用于可疑链接交换URL。 惩罚至少部分地由与相应的可疑链接交换URL相关联的链接信息确定。 为了检测更多可疑的链接交换URL,该技术可以从采矿SEO论坛产生的可疑链接交换URL的种子集传播一个或多个级别。

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