公开(公告)号：US20080004948A1

公开(公告)日：2008-01-03

申请号：US11427316

申请日：2006-06-28

Applicant: Gary W. Flake ,  Alexander G. Gounares ,  William H. Gates ,  Kenneth A. Moss ,  Susan T. Dumais ,  Ramez Naam ,  Eric J. Horvitz ,  Joshua T. Goodman

Inventor： Gary W. Flake ,  Alexander G. Gounares ,  William H. Gates ,  Kenneth A. Moss ,  Susan T. Dumais ,  Ramez Naam ,  Eric J. Horvitz ,  Joshua T. Goodman

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0275 ,  G06Q30/0277 ,  G06Q30/0601

Abstract: Architecture that facilitates online advertising taking on characteristics of a commodities market approach to purchasing advertising space, options for ad space and a futures market for online ad space. Available advertising space is identified and aggregated, and subsets of the aggregated ad space are offered for purchase using a commodities market-based approach. The architecture facilitates revenue-sharing paradigms, coupon delivery, targeted advertising, point-of-sale transactions, inventory control, just-in-time delivery of ads, content and product/services, value-based advertising models, etc. The architecture comprises an aggregation component that aggregates advertisement space information associated with online advertisements, and a transaction component that facilitates transacting subsets of the aggregated advertisement space information to bidders as a function of supply and demand. The aggregation component receives information about online advertising space that is now available, that will become available in the future, and that is predicted by prediction analysis to become available in the future. Advertisements and/or ad space can be specified based on dynamic sensing of contextual cues.

Abstract translation: 促进网络广告采用商品市场购买广告空间的方式，广告空间选择和在线广告空间的期货市场的架构。 确定和汇总可用的广告空间，并使用基于商品市场的方法提供聚合广告空间的子集。 该架构促进收益分享范例，优惠券交付，有针对性的广告，销售点交易，库存控制，及时交付广告，内容和产品/服务，基于价值的广告模型等。架构包括 聚合与在线广告相关联的广告空间信息的聚合组件，以及有助于将聚合广告空间信息的子集作为供应和需求的函数交易给投标者的交易组件。 聚合组件接收有关现在可用的在线广告空间的信息，这将在将来可用，并且将通过预测分析预测将来可用。 广告和/或广告空间可以基于上下文提示的动态感知来指定。

公开(公告)号：US20080000964A1

公开(公告)日：2008-01-03

申请号：US11427704

申请日：2006-06-29

Applicant: Gary W. Flake ,  Eric J. Horvitz ,  Joshua T. Goodman ,  Eric D. Brill ,  Bradly A. Brunell ,  Susan T. Dumais ,  Alexander G. Gounares ,  Trenholme J. Griffin ,  Oliver Hurst-Hiller ,  Raymond E. Ozzie

Inventor： Gary W. Flake ,  Eric J. Horvitz ,  Joshua T. Goodman ,  Eric D. Brill ,  Bradly A. Brunell ,  Susan T. Dumais ,  Alexander G. Gounares ,  Trenholme J. Griffin ,  Oliver Hurst-Hiller ,  Raymond E. Ozzie

IPC: G06K5/00 ,  G06Q30/00

CPC classification number: G06Q30/00 ,  G06Q30/0601 ,  G06Q50/188

Abstract: Architecture is provided that facilitates user-controlled access to user profile information. A user is allowed to selectively expose (or mask) portions of his/her profile to third parties. Additionally, advertisers and/or content providers can offer incentives or enticement in response to the acceptance of which a user exposes larger portions of their profile. The architecture comprises a system that facilitates profile management utilizing a profile component that facilitates creation and storage of an electronic profile of a user, and a control component under control of the user for controlling access to the profile. Machine learning and reasoning is provided to make inferences and automate aspects thereof.

Abstract translation: 提供了便于用户控制访问用户简档信息的体系结构。 允许用户选择性地（或掩盖）他/她的个人资料的部分到第三方。 此外，广告商和/或内容提供商可以提供激励或诱惑以响应用户公开其配置文件的较大部分的接受。 该架构包括利用简化组件来促进简档管理的系统，该简档组件便于用户的电子简档的创建和存储，以及用户控制下的用于控制对简档的访问的控制组件。 提供机器学习和推理来推断和自动化其方面。

公开(公告)号：US07293019B2

公开(公告)日：2007-11-06

申请号：US10827729

申请日：2004-04-20

Applicant: Susan T. Dumais ,  Eric J. Horvitz ,  Evgeniy Gabrilovich

Inventor： Susan T. Dumais ,  Eric J. Horvitz ,  Evgeniy Gabrilovich

IPC: G06F17/30 ,  G06F7/00

CPC classification number: G06F17/30867 ,  Y10S707/99935 ,  Y10S707/99936 ,  Y10S707/99942

Abstract: A system and methodology is provided for filtering temporal streams of information such as news stories by statistical measures of information novelty. Various techniques can be applied to custom tailor news feeds or other types of information based on information that a user has already reviewed. Methods for analyzing information novelty are provided along with a system that personalizes and filters information for users by identifying the novelty of stories in the context of stories they have already reviewed. The system employs novelty-analysis algorithms that represent articles as a bag of words and named entities. The algorithms analyze inter- and intra-document dynamics by considering how information evolves over time from article to article, as well as within individual articles.

Abstract translation: 提供了一种系统和方法，用于通过信息新颖性的统计测量过滤信息的时间流，如新闻故事。 基于用户已经审查的信息，可以将各种技术应用于定制定制新闻馈送或其他类型的信息。 提供分析信息新颖性的方法以及通过在已经审查的故事的上下文中识别故事的新颖性来为用户个人化和过滤信息的系统。 该系统采用新颖性分析算法，将文章表示为一包单词和命名实体。 这些算法通过考虑随着时间的推移从文章到文章以及个人文章中的信息如何发展，分析了文档间和文档内部的动态。

公开(公告)号：US07089226B1

公开(公告)日：2006-08-08

申请号：US09893827

申请日：2001-06-28

Applicant: Susan T. Dumais ,  Eric J. Horvitz

Inventor： Susan T. Dumais ,  Eric J. Horvitz

IPC: G06F17/30

CPC classification number: G06F17/30705 ,  Y10S707/956 ,  Y10S707/99933 ,  Y10S707/99942 ,  Y10S707/99943 ,  Y10S707/99944 ,  Y10S707/99945

Abstract: An information retrieval system, including a learning and real-time classification methodology, is provided in accordance with the present invention. The system includes a hierarchal analysis component that receives a query and processes probabilities associated with N categories, each category having one or more topics, wherein N is an integer. An interactive component drives clarification dialog that is derived from the query and the probabilities associated with the N categories and the one or more topics. The clarification dialog, driven by a rule-based policy, a decision-theoretic analysis considering the costs of dialog to focus the results versus the costs of browsing larger lists, or combinations of rules and decision-theoretic analysis is employed when valuable to determine at least one category of the N categories to facilitate retrieval of at least one of the topics.

Abstract translation: 根据本发明提供了包括学习和实时分类方法的信息检索系统。 该系统包括层次分析组件，其接收查询并处理与N个类别相关联的概率，每个类别具有一个或多个主题，其中N是整数。 交互式组件驱动从查询导出的澄清对话框，以及与N个类别和一个或多个主题相关联的概率。 由基于规则的政策驱动的澄清对话，考虑到对话的成本的决策理论分析，将结果与浏览更大的列表的成本或规则和决策理论分析的组合进行比较，当有价值地确定 至少一类N类，以便于检索至少一个主题。

公开(公告)号：US09069872B2

公开(公告)日：2015-06-30

申请号：US13287929

申请日：2011-11-02

Applicant: Eytan Adar ,  Jaime B. Teevan ,  Susan T. Dumais ,  Daniel J. Liebling

Inventor： Eytan Adar ,  Jaime B. Teevan ,  Susan T. Dumais ,  Daniel J. Liebling

IPC: G06F3/14 ,  G06F17/30

CPC classification number: G06F17/3089

Abstract: Web page change may be related to revisitation patterns to support web interaction. In an example embodiment, a method involves analyzing change and revisitation data for a web page, determining a relationship between the data, inferring consumption intent by a user for the web page, and utilizing the inferred consumption intent. More specifically, change data is analyzed to produce a change characterization, with the change data reflecting differences between content of a web page at different times. Revisitation data is analyzed to produce a revisitation characterization, with the revisitation data including visit times to the web page by a user. A relationship is determined between the change and the revisitation data based on the change and the revisitation characterizations. Consumption intent of the user for the content of the web page is inferred responsive to the relationship. The inferred consumption intent is utilized to support interaction with the web page.

Abstract translation: 网页更改可能与重新访问模式有关，以支持Web交互。 在一个示例性实施例中，一种方法涉及分析网页的改变和重新访问数据，确定数据之间的关系，用户为网页推断消费意图以及利用推断的消费意图。 更具体地，分析改变数据以产生变化表征，其中变化数据反映不同时间的网页的内容之间的差异。 分析重新访问数据以产生重新访问特征，重新访问数据包括用户访问网页的访问次数。 基于变化和重新审视特征，在变化和重新访问数据之间确定关系。 根据关系推断用户对网页内容的消费意图。 推断的消费意图用于支持与网页的交互。

公开(公告)号：US08799280B2

公开(公告)日：2014-08-05

申请号：US12784969

申请日：2010-05-21

Applicant: Jaime Teevan ,  Susan T. Dumais ,  Gayathri Ravichandran Geetha ,  Sarah K. Tyler

Inventor： Jaime Teevan ,  Susan T. Dumais ,  Gayathri Ravichandran Geetha ,  Sarah K. Tyler

IPC: G06F17/30

CPC classification number: G06F17/30867

Abstract: Personalized navigation for one or more individuals' use of a search engine is provided. Identification of a query submitted to the search engine is performed. If the query is identified to be a personal navigational query, which is a query via which the individuals intend to navigate to a particular site or information object that they have previously viewed, the particular site or information object associated with the query is identified, and results of the search are personalized based on knowledge of the identified site or information object.

Abstract translation: 提供一个或多个个人使用搜索引擎的个性化导航。 执行提交给搜索引擎的查询的识别。 如果查询被识别为个人导航查询，其是个人打算导航到他们先前查看的特定站点或信息对象的查询，则识别与查询相关联的特定站点或信息对象，以及 基于识别的站点或信息对象的知识来对搜索结果进行个性化。

公开(公告)号：US20120297017A1

公开(公告)日：2012-11-22

申请号：US13112244

申请日：2011-05-20

Applicant: Benjamin Livshits ,  Matthew J. Fredrikson ,  Michael A. Elizarov ,  Hadas Bitran ,  Susan T. Dumais

Inventor： Benjamin Livshits ,  Matthew J. Fredrikson ,  Michael A. Elizarov ,  Hadas Bitran ,  Susan T. Dumais

IPC: G06F15/16

CPC classification number: H04L67/22 ,  G06Q30/0201 ,  G06Q30/0241 ,  H04L63/0407 ,  H04W12/02

Abstract: Personalization is enabled in a privacy-conscious manner. User interest information can be determined as a function of user behavior with respect interaction with content, for example. Such private information can subsequently be disseminated in a controlled fashion based on permission of the user to which the information pertains. Additionally, core functionality can be supplemented by third-party extensions allowed by a user.

Abstract translation: 个性化以隐私意识的方式启用。 例如，用户兴趣信息可以被确定为与内容相互作用的用户行为的函数。 这样的私人信息随后可以基于信息所属用户的许可以受控方式传播。 此外，核心功能可以由用户允许的第三方扩展来补充。

公开(公告)号：US08260789B2

公开(公告)日：2012-09-04

申请号：US12752155

申请日：2010-04-01

Applicant: Susan T. Dumais ,  Stefan David Weitz ,  Alexander George Gounares ,  David James Gemmell ,  Paul Yiu

Inventor： Susan T. Dumais ,  Stefan David Weitz ,  Alexander George Gounares ,  David James Gemmell ,  Paul Yiu

IPC: G06F17/30

CPC classification number: G06F17/30867

Abstract: Concepts and technologies are described herein for authority ranking for real time and social search. An authority index configured to store data relating to sources is generated. Data relating to the sources, including an authority value, are generated and stored at the authority index. The authority value may be defined as a function of source, topic, and point of view (“POV”), as well as other data, if desired, and may be determined based upon one or more ranking functions. The ranking functions are determined, and data corresponding to the ranking functions is obtained. Each of the ranking functions may be weighted according to a weighting function, a confidence value or interval, one or more time functions, and/or other methods. The obtained authority value may be used for affecting ranking of search results or for other purposes.

Abstract translation: 这里描述的概念和技术用于实时和社会搜索的权限排名。 生成用于存储与源相关的数据的权限索引。 与源相关的数据（包括权限值）生成并存储在权限索引中。 如果需要，权限值可以被定义为源，主题和观点（“POV”）的函数以及其他数据，并且可以基于一个或多个排序函数来确定。 确定排序函数，并且获得与排序函数对应的数据。 可以根据加权函数，置信度值或间隔，一个或多个时间函数和/或其他方法来对每个排序函数进行加权。 获得的权限值可以用于影响搜索结果的排名或用于其他目的。

公开(公告)号：US20110314044A1

公开(公告)日：2011-12-22

申请号：US12818451

申请日：2010-06-18

Applicant: Susan T. Dumais ,  Shane Williams

Inventor： Susan T. Dumais ,  Shane Williams

IPC: G06F17/30 ,  G06F3/048

CPC classification number: G06F3/0486 ,  G06F3/0483 ,  G06F16/955

Abstract: Among other things, one or more techniques and systems are disclosed for saving and retrieving browser-based content or portions thereof for browser-based interactions. Metadata is generated for a selection of a portion or an entire browser page, when a user selects content for the page. The selected content, comprising at least a portion of the browser page, is stored in a database in a remote data store, where the database is indexed by the associated metadata. The selection is presented in a multi-level representation in a user interface (UI) by using the associated metadata to organize the selection(s) in the UI.

Abstract translation: 除其他之外，公开了一种或多种技术和系统，用于保存和检索基于浏览器的内容或其部分用于基于浏览器的交互。 当用户选择页面的内容时，生成元数据用于部分或整个浏览器页面的选择。 包括浏览器页面的至少一部分的所选择的内容被存储在远程数据存储器中的数据库中，其中数据库被关联的元数据索引。 通过使用关联的元数据来组织UI中的选择，在用户界面（UI）中以多级表示形式呈现选择。

公开(公告)号：US20110264656A1

公开(公告)日：2011-10-27

申请号：US12764985

申请日：2010-04-22

Applicant: Susan T. Dumais ,  Barney Darryl Pell ,  Patrick A. Kinsel

Inventor： Susan T. Dumais ,  Barney Darryl Pell ,  Patrick A. Kinsel

IPC: G06F17/30

CPC classification number: G06F17/3087

Abstract: Concepts and technologies are described herein for providing context-based services. In one embodiment, context-based output is provided. The context-based output can include context-based search results for a query. Contextual information can be used to improve access to real-time, social, and other content by enabling a search engine to better understand and/or to supplement queries based upon the context within which the query is received. The contextual information can include, but are not limited to, searches and content associated with the searcher, one or more locations associated with the searcher, the time of day at which a query is received, the device from which a query is received, an application running at the device from which the query is received, the capabilities of the device from which the query is received, and other variables. The contextual information can be used to manipulate the search query, the search results, the presentation of the search results, and/or the content surrounding the search results such as, for example, advertising, links, graphics, and other content.

Abstract translation: 这里描述了用于提供基于上下文的服务的概念和技术。 在一个实施例中，提供基于上下文的输出。 基于上下文的输出可以包括查询的基于上下文的搜索结果。 上下文信息可用于通过使搜索引擎更好地理解和/或补充基于接收到查询的上下文的查询来改善对实时，社会和其他内容的访问。 上下文信息可以包括但不限于与搜索者相关联的搜索和内容，与搜索者相关联的一个或多个位置，接收到查询的时间，从其接收查询的设备， 在接收查询的设备上运行的应用程序，接收查询的设备的功能以及其他变量。 上下文信息可用于操纵搜索查询，搜索结果，搜索结果的呈现，和/或搜索结果周围的内容，例如广告，链接，图形和其他内容。