Content recommendations using personas

    公开(公告)号:US12284420B2

    公开(公告)日:2025-04-22

    申请号:US18407899

    申请日:2024-01-09

    Applicant: OpenTV, Inc.

    Abstract: Systems and methods for generating and displaying groupings of content recommendations using personas are provided. The system determines content for each of the plurality of personas. The determined content for each of the plurality of personas comprises content that shares a common genre or theme for each persona. The system populates each of the plurality of personas using the determined content for each of the plurality of personas. The system then causes display of at least some of the plurality of personas on a viewing device of a user. The at least some of the plurality of personas is selected for the user based on device data corresponding to the user, whereby the device data indicates user preferences and interactions with previous content.

    Smart playlist
    55.
    发明授权

    公开(公告)号:US11843827B2

    公开(公告)日:2023-12-12

    申请号:US16511648

    申请日:2019-07-15

    Applicant: OpenTV, Inc.

    CPC classification number: H04N21/44204 H04N21/252 H04N21/4668 H04N21/4826

    Abstract: A smart playlist system is described. In one example embodiment, a collector module obtains content utilization data from a plurality of client devices associated with respective plurality of viewers. A hot list generator module generates a list of popular content items based on the obtained content utilization data. A customization module generates a customized playlist for a target viewer from the plurality of viewers, based on the list of popular content items and a profile of the target viewer. The communications module communicates the customized playlist to a client device of the target viewer.

    PUSHING CONTENT TO SECONDARY CONNECTED DEVICES

    公开(公告)号:US20220067781A1

    公开(公告)日:2022-03-03

    申请号:US17398792

    申请日:2021-08-10

    Applicant: OpenTV, Inc.

    Abstract: Systems and methods of pushing content to secondary connected devices include pushing targeted content such as interactive advertisements, banners, games or application to secondary connected devices in a household. The targeted content may reflect user preferences associated with the secondary connected devices, including user behaviour and previous interaction with various forms of content viewed on the secondary connected devices. The targeted content may be either locally cached or retrieved from an advertisement server at the time of pushing to the secondary connected devices.

    System and method to automatically deliver gift media

    公开(公告)号:US11227327B2

    公开(公告)日:2022-01-18

    申请号:US16911900

    申请日:2020-06-25

    Applicant: OpenTV, Inc.

    Abstract: In various exemplary embodiments, a system and method to provide gift media is disclosed. The method includes receiving, at an interactive media component, a selection of the media item and a selection of at least one recipient for the media item from a user of a client device. A purchase transaction based on the selection of the media item and the at least one recipient is processed. Delivery of the media item to the at least one recipient is triggered.

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