Method of Generating and Delivering Digital Product Coupons through Reverse Micro Coupon Auctions by Executing Computer-Executable Instructions Stored On a Non-Transitory Computer-Readable Medium
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    发明申请
    Method of Generating and Delivering Digital Product Coupons through Reverse Micro Coupon Auctions by Executing Computer-Executable Instructions Stored On a Non-Transitory Computer-Readable Medium 审中-公开
    通过执行存储在非暂时性计算机可读介质上的计算机可执行指令通过反向微型优惠券拍卖生成和交付数字产品优惠券的方法

    公开(公告)号:US20160253691A1

    公开(公告)日:2016-09-01

    申请号:US15055528

    申请日:2016-02-26

    IPC分类号: G06Q30/02

    摘要: A method of generating and delivering digital product coupons through reverse micro coupon auctions allows users to select digital coupons for various products and goods in a retail store. The user scans a barcode of an item or enters the item manually through the user interface of a “smart” mobile device application and is presented with digital coupons offering discounts for similar products and bidding to win the customer's business. Manufacturers can define the discount value and bidding parameters of coupons and target various demographics and locations. Manufacturers are also offered analytics to evaluate the success of their coupon campaigns. Various other features are provided in the mobile device application, such as a store locator and savings comparison tool, shopping lists and a store mapping feature.

    摘要翻译: 通过反向微型优惠券拍卖产生和交付数字商品优惠券的方法允许用户在零售商店中为各种产品和商品选择数字优惠券。 用户扫描项目的条形码或通过“智能”移动设备应用程序的用户界面手动输入该项目,并呈现数字优惠券,为同类产品提供折扣并进行投标以赢得客户的业务。 制造商可以定义优惠券的折扣价值和出价参数,并针对各种人口特征和地点。 制造商也提供分析来评估他们的优惠券活动的成功。 在移动设备应用中提供了各种其他特征,诸如商店定位器和储蓄比较工具,购物清单和商店映射特征。