Method and apparatus for generating targeted advertisements
    1.
    发明申请
    Method and apparatus for generating targeted advertisements 审中-公开
    用于生成目标广告的方法和装置

    公开(公告)号:US20060293949A1

    公开(公告)日:2006-12-28

    申请号:US11159456

    申请日:2005-06-23

    IPC分类号: G06Q30/00

    摘要: Methods and systems for generating personalized advertisements or greetings to specified users are disclosed. Existing advertisement methods do not allow advertisers to adequately target specific recipients, and the costs associated with typical Internet advertising, such as developing the advertisement content and purchasing advertisement space, can be prohibitive to smaller businesses and users. The methods and systems described herein solve these problems by allowing advertisers to customize advertisement templates and specify individual recipients for the customized advertisement, and deliver the customized advertisement to the specified recipients.

    摘要翻译: 公开了用于为指定用户生成个性化广告或问候语的方法和系统。 现有的广告方式不允许广告客户对特定的收件人进行适当的定位,而与典型的互联网广告相关的成本(如开发广告内容和购买广告空间)对于小型企业和用户来说可能是禁止的。 本文描述的方法和系统通过允许广告商定制广告模板并且为定制广告指定个体接收者来解决这些问题,并将定制的广告递送给指定的收件人。