System and method for measuring and reporting user reactions to advertisements on a web page
    1.
    发明授权
    System and method for measuring and reporting user reactions to advertisements on a web page 有权
    用于测量和报告用户对网页上广告的反应的系统和方法

    公开(公告)号:US08775237B2

    公开(公告)日:2014-07-08

    申请号:US11832747

    申请日:2007-08-02

    IPC分类号: G06Q40/00

    CPC分类号: G06Q30/02 G06Q30/0203

    摘要: In one embodiment, a system comprises a first element viewable on a web page on or near an advertisement and soliciting user reactions concerning the advertisement; and a second element displayed in response to selection of the first element, soliciting one or more user reactions concerning the advertisement, and displaying the advertisement or a substantial duplicate thereof. In one embodiment, a method comprises collecting user reactions concerning an advertisement on a web page and presenting a report of the reactions comprising a bar graph with each bar representing a characteristic of the advertisement. In one embodiment, a method comprises collecting user reactions concerning advertisements included on web pages and presenting a report of the reactions comprising a graph including multiple icons, each representing an advertisement; an axis corresponding to a quantity of reactions; and an axis corresponding to ratings associated with the reactions for characteristics of the advertisements.

    摘要翻译: 在一个实施例中,系统包括可在广告上或附近的网页上查看的第一元素,并且请求用户对广告的反应; 以及响应于所述第一元素的选择而显示的第二元素,请求涉及所述广告的一个或多个用户反应,以及显示所述广告或其实质副本。 在一个实施例中,一种方法包括收集关于网页上的广告的用户反应,并呈现包括条形图的反应的报告,每个条表示广告的特征。 在一个实施例中,一种方法包括收集关于网页上包含的广告的用户反应,并且呈现包括多个图标的图形的反应的报告,每个图标表示广告; 对应于反应量的轴; 以及对应于与广告特征的反应相关联的评级的轴。

    System and Method for Measuring and Reporting User Reactions to Advertisements on a Web Page
    2.
    发明申请
    System and Method for Measuring and Reporting User Reactions to Advertisements on a Web Page 有权
    系统和方法,用于衡量和报告用户对网页上广告的反应

    公开(公告)号:US20080033790A1

    公开(公告)日:2008-02-07

    申请号:US11832747

    申请日:2007-08-02

    IPC分类号: G06Q30/00 G06Q99/00

    CPC分类号: G06Q30/02 G06Q30/0203

    摘要: In one embodiment, a system comprises a first element viewable on a web page on or near an advertisement and soliciting user reactions concerning the advertisement; and a second element displayed in response to selection of the first element, soliciting one or more user reactions concerning the advertisement, and displaying the advertisement or a substantial duplicate thereof. In one embodiment, a method comprises collecting user reactions concerning an advertisement on a web page and presenting a report of the reactions comprising a bar graph with each bar representing a characteristic of the advertisement. In one embodiment, a method comprises collecting user reactions concerning advertisements included on web pages and presenting a report of the reactions comprising a graph including multiple icons, each representing an advertisement; an axis corresponding to a quantity of reactions; and an axis corresponding to ratings associated with the reactions for characteristics of the advertisements.

    摘要翻译: 在一个实施例中,系统包括可在广告上或附近的网页上查看的第一元素,并且请求用户对广告的反应; 以及响应于所述第一元素的选择而显示的第二元素,请求涉及所述广告的一个或多个用户反应,以及显示所述广告或其实质副本。 在一个实施例中,一种方法包括收集关于网页上的广告的用户反应,并呈现包括条形图的反应的报告,每个条表示广告的特征。 在一个实施例中,一种方法包括收集关于网页上包含的广告的用户反应,并且呈现包括多个图标的图形的反应的报告,每个图标表示广告; 对应于反应量的轴; 以及对应于与广告特征的反应相关联的评级的轴。