公开(公告)号：US11900401B2

公开(公告)日：2024-02-13

申请号：US18314668

申请日：2023-05-09

申请人： American Express Travel Related Services Company, Inc.

发明人： Lee Chau ,  Tirthankar Choudhuri ,  Ajay Choudhary ,  Vikas Grover ,  Mohd Arshad Naeem ,  Subhajit Sanyal ,  Dawn Thomas ,  Amit Jagdish Agarwal ,  Pranav Mehta ,  Kamal Gupta ,  Subhra Purkayastha ,  Prakruthi Prabhakar

IPC分类号： G06Q30/00 ,  G06Q30/0204 ,  G06Q30/0251 ,  G06Q30/0601

CPC分类号： G06Q30/0204 ,  G06Q30/0254 ,  G06Q30/0631

摘要： The present disclosure presents systems and related methods for creating real-time predictions. One such method comprises receiving, by a computing device, a first set of data and a second set of data, wherein the first set of data comprises a plurality of items available from a first source for a first set of users and the second set of data comprises transaction purchase data for a second set of users that have reward accounts, utilizing a predictive data model that determines a propensity score for a user from only behavior data that is not attributed to the user; receiving a third set of data from a third source comprising social media channel data for a third set of users; and updating the predictive data model to determine the propensity score for the user based at least in part on the third set of data.

公开(公告)号：US11710140B1

公开(公告)日：2023-07-25

申请号：US16748451

申请日：2020-01-21

申请人： AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.

发明人： Lee Chau ,  Tirthankar Choudhuri ,  Ajay Choudhary ,  Vikas Grover ,  Mohd Arshad Naeem ,  Subhajit Sanyal ,  Dawn Thomas ,  Amit Jagdish Agarwal ,  Pranav Mehta ,  Kamal Gupta ,  Subhra Purkayastha ,  Prakruthi Prabhakar

IPC分类号： G06Q30/00 ,  G06Q30/0204 ,  G06Q30/0251 ,  G06Q30/0601

CPC分类号： G06Q30/0204 ,  G06Q30/0254 ,  G06Q30/0631

摘要： The systems, methods and computer program products (collectively “system”) described herein relate to customized real time data delivery. The system may be configured to receive, by a performance marketing cluster, first data from a first data source. The system may also receive, by the performance marketing cluster, second data from a second data source. The system may determine, by the marketing cluster, an analysis scheme for the first data and the second data based on the first data source. The system may also determine, by the marketing cluster, at least one of a propensity to act or a recommendation selected from a predefined number of available options for a population based on the analysis scheme and the first data source.

公开(公告)号：US20230306452A1

公开(公告)日：2023-09-28

申请号：US18314668

申请日：2023-05-09

申请人： American Express Travel Related Services Company, Inc.

发明人： Lee Chau ,  Tirthankar Choudhuri ,  Ajay Choudhary ,  Vikas Grover ,  Mohd Arshad Naeem ,  Subhajit Sanyal ,  Dawn Thomas ,  Amit Jagdish Agarwal ,  Pranav Mehta ,  Kamal Gupta ,  Subhra Purkayastha ,  Prakruthi Prabhakar

IPC分类号： G06Q30/0204 ,  G06Q30/0251 ,  G06Q30/0601

CPC分类号： G06Q30/0204 ,  G06Q30/0254 ,  G06Q30/0631

摘要： The present disclosure presents systems and related methods for creating real-time predictions. One such method comprises receiving, by a computing device, a first set of data and a second set of data, wherein the first set of data comprises a plurality of items available from a first source for a first set of users and the second set of data comprises transaction purchase data for a second set of users that have reward accounts, utilizing a predictive data model that determines a propensity score for a user from only behavior data that is not attributed to the user; receiving a third set of data from a third source comprising social media channel data for a third set of users; and updating the predictive data model to determine the propensity score for the user based at least in part on the third set of data.

公开(公告)号：US20170046727A1

公开(公告)日：2017-02-16

申请号：US14961614

申请日：2015-12-07

申请人： American Express Travel Related Services Company, Inc.

发明人： Lee Chau ,  Tirthankar Choudhuri ,  Ajay Choudhary ,  Vikas Grover ,  Mohd Arshad Naeem ,  Subhajit Sanyal ,  Dawn Thomas ,  Amit Jagdish Agarwal ,  Pranav Mehta ,  Kamal Gupta ,  Subhra Purkayastha ,  Prakruthi Prabhakar

IPC分类号： G06Q30/02 ,  G06Q30/06

CPC分类号： G06Q30/0204 ,  G06Q30/0254 ,  G06Q30/0631

摘要： The systems, methods and computer program products (collectively “system”) described herein relate to customized real time data delivery. The system may be configured to receive, by a performance marketing cluster, first data from a first data source. The system may also receive, by the performance marketing cluster, second data from a second data source. The system may determine, by the marketing cluster, an analysis scheme for the first data and the second data based on the first data source. The system may also determine, by the marketing cluster, at least one of a propensity to act or a recommendation selected from a predefined number of available options for a population based on the analysis scheme and the first data source.

摘要翻译： 这里描述的系统，方法和计算机程序产品（统称为“系统”）涉及定制的实时数据传送。 该系统可以被配置为通过性能营销集群从第一数据源接收第一数据。 该系统还可以由性能营销集群从第二数据源接收第二数据。 该系统可以由营销群集基于第一数据源确定第一数据和第二数据的分析方案。 该系统还可以通过营销集群，基于分析方案和第一数据源，确定从群体的预定数量的可用选项中选择的行动倾向或推荐中的至少一个。