Calculating flight plans for reservation-based ad serving
    1.
    发明授权
    Calculating flight plans for reservation-based ad serving 有权
    计算基于预订的广告投放的飞行计划

    公开(公告)号:US09053492B1

    公开(公告)日:2015-06-09

    申请号:US11551151

    申请日:2006-10-19

    IPC分类号: G06Q30/00 G06Q30/02

    CPC分类号: G06Q30/0224

    摘要: The disclosure provides various embodiments of systems, methods, and software for supporting server-side product catalogs. Software for managing ad serving may comprise computer readable instructions embodied on media and be operable to identify a logically local directed graph representing a logically remote network property associated with a publisher. The network property is associated with at least one product catalog representing a package of network ad slots. The software may then generate an ad service flight plan for serving various ones of a plurality of ads associated with a first of the network ad slots using an iterative solution on the directed graph.

    摘要翻译: 本公开提供了用于支持服务器端产品目录的系统,方法和软件的各种实施例。 用于管理广告投放的软件可以包括体现在媒体上的计算机可读指令,并且可操作以识别代表与发布者相关联的逻辑上远程网络属性的逻辑上的局部有向图。 网络属性与至少一个表示网络广告位包的产品目录相关联。 然后,软件可以使用有向图上的迭代解决方案生成用于服务与第一网络广告时隙相关联的多个广告中的各种广告的广告服务飞行计划。

    Pre-computed impression lists
    2.
    发明授权
    Pre-computed impression lists 有权
    预计算的展示列表

    公开(公告)号:US08214350B1

    公开(公告)日:2012-07-03

    申请号:US12348170

    申请日:2009-01-02

    IPC分类号: G06F7/00 G06F17/30

    摘要: Systems, methods, and computer program products identify one or more web page impressions satisfying one or more simply queries, each of the one or more web page impressions associated with a respective impression ID. Respective impression IDs of the one or more web pages satisfying the one or more simple queries are stored in an impression log. Subsequent to storing the respective impression IDs, a query is received from a client device, and a number of impression IDs for the one or more web pages satisfying the query are identified based on the identified one or more web page impressions satisfying the one or more simple queries.

    摘要翻译: 系统,方法和计算机程序产品识别满足一个或多个简单查询的一个或多个网页印象,每个与相应印象ID相关联的一个或多个网页印象。 满足一个或多个简单查询的一个或多个网页的相应展示ID被存储在展示日志中。 在存储相应的印象ID之后,从客户端设备接收查询,并且基于所识别的一个或多个网页印象来识别满足该查询的一个或多个网页的多个印象ID,该网页印象满足一个或多个 简单查询

    Pre-computed impression lists
    3.
    发明授权
    Pre-computed impression lists 有权
    预计算的展示列表

    公开(公告)号:US08521718B1

    公开(公告)日:2013-08-27

    申请号:US13474165

    申请日:2012-05-17

    IPC分类号: G06F17/30

    摘要: Systems, methods, and computer program products identify one or more web page impressions satisfying one or more simply queries, each of the one or more web page impressions associated with a respective impression ID. Respective impression IDs of the one or more web pages satisfying the one or more simple queries are stored in an impression log. Subsequent to storing the respective impression IDs, a query is received from a client device, and a number of impression IDs for the one or more web pages satisfying the query are identified based on the identified one or more web page impressions satisfying the one or more simple queries.

    摘要翻译: 系统,方法和计算机程序产品识别满足一个或多个简单查询的一个或多个网页印象,每个与相应印象ID相关联的一个或多个网页印象。 满足一个或多个简单查询的一个或多个网页的相应展示ID被存储在展示日志中。 在存储相应的印象ID之后,从客户端设备接收查询,并且基于所识别的一个或多个网页印象来识别满足该查询的一个或多个网页的多个印象ID,该网页印象满足一个或多个 简单查询

    Querying a data store of impressions
    4.
    发明授权
    Querying a data store of impressions 有权
    查询展示的数据存储

    公开(公告)号:US08849865B1

    公开(公告)日:2014-09-30

    申请号:US12192585

    申请日:2008-08-15

    IPC分类号: G06F17/30

    摘要: Systems, methods and computer program products identify a plurality of webpage attributes, where each of the plurality of webpage attributes is associated with a value. A date tree is built, the data including a plurality of nodes identifying the values associated with the plurality of webpage attributes, and is optimized by deleting one or more of the plurality of nodes. The number of web pages associated with at least one of the plurality of nodes in the optimized data tree is then determined.

    摘要翻译: 系统,方法和计算机程序产品识别多个网页属性,其中多个网页属性中的每一个与值相关联。 构建日期树,数据包括识别与多个网页属性相关联的值的多个节点,并且通过删除多个节点中的一个或多个来优化。 然后确定与优化的数据树中的多个节点中的至少一个相关联的网页的数量。