Abstract:
A content output system for outputting content to digital signage makes customers continuously feel interactivity with content to maintain their interest. A content output system 1 includes: an NFC communication unit 31 that wirelessly communicates with a communication terminal 2; a communication number count unit 32 that counts the number of communications with the communication terminal 2 on a predetermined period basis; a content selection unit 33 that selects content corresponding to the number of communications counted by the communication number count unit 32; and a content output unit 34 that displays the content selected by the content selection unit 33 on a screen.