公开(公告)号：US20110276413A1

公开(公告)日：2011-11-10

申请号：US13126657

申请日：2009-11-04

申请人： Choong Hee Lee ,  Joongoo Lee ,  Young Nahn Baek ,  Ju Young Yang ,  Choong Hyun Nam ,  Jae Hyun Han

发明人： Choong Hee Lee ,  Joongoo Lee ,  Young Nahn Baek ,  Ju Young Yang ,  Choong Hyun Nam ,  Jae Hyun Han

IPC分类号： G06Q30/00

CPC分类号： G06Q30/08 ,  G06Q30/02 ,  G06Q30/0275

摘要： Disclosed are an auction method and system, an advertising method and system, and a charging method and system, based on a bid price depending on a time period, and a fixed unit price depending on clicks or exposures. The advertising method may include verifying an advertisement exposure priority determined with respect to an advertisement of an advertiser, based on a period-based bid price which may be input from the advertiser, and exposing the advertisement of the advertiser during a time period corresponding to the period-based bid price, through an advertisement exposure region depending on the verified advertisement exposure priority, wherein an advertising fee depending on the exposure of the advertisement may be calculated based on the period-based bid price, a unit price per click (or a unit price per exposure) determined through an administrator system, and a number of clicks (or a number of exposures) which may actually occur during the time period.

摘要翻译： 公开了拍卖方法和系统，广告方法和系统以及根据时间段的投标价格的收费方法和系统，以及取决于点击或曝光的固定单价。 广告方法可以包括基于可以从广告商输入的基于周期的投标价格来验证关于广告主的广告确定的广告曝光优先级，并且在对应于广告主的时间段期间暴露广告主的广告 基于周期的投标价格，通过根据验证的广告曝光优先级的广告曝光区域，其中可以基于周期的投标价格，单位价格单位价格（或 通过管理员系统确定的每次曝光的单价）以及在该时间段内可能实际发生的点击次数（或许多曝光次数）。

公开(公告)号：US20110264538A1

公开(公告)日：2011-10-27

申请号：US13126662

申请日：2009-03-24

申请人： Choong Hee Lee ,  Joongoo Lee ,  Young Nahn Baek ,  Ju Young Yang ,  Choong Hyun Nam ,  Jae Hyun Han

发明人： Choong Hee Lee ,  Joongoo Lee ,  Young Nahn Baek ,  Ju Young Yang ,  Choong Hyun Nam ,  Jae Hyun Han

IPC分类号： G06Q30/00

CPC分类号： G06Q30/08 ,  G06Q30/02 ,  G06Q30/0275

摘要： Disclosed are an auction method and system, an advertising method and system, and a charging method and system, based on a bid price depending on clicks or exposures, and a fixed unit price depending on a time period. The advertising method may include verifying an advertisement exposure priority determined with respect to an advertisement of an advertiser, based on a bid price per click (or a bid price per exposure) which may be input from the advertiser, and exposing the advertisement of the advertiser through an advertisement exposure region depending on the verified advertisement exposure priority, during a time period corresponding to a period-based flat rate unit price determined through an administrator system, wherein an advertising fee depending on the exposure of the advertisement may be calculated based on the bid price per click (or the bid price per exposure), a number of clicks (or a number of exposures) which may actually occur with respect to the advertisement during the time period, and the period-based flat rate unit price.

摘要翻译： 公开了根据点击或曝光的投标价格和根据时间段的固定单价的拍卖方法和系统，广告方法和系统以及收费方法和系统。 广告方法可以包括基于可以从广告商输入的每次点击的投标价格（或每次曝光的投标价格）来验证关于广告商的广告确定的广告曝光优先级，并且曝光广告主的广告 通过根据验证的广告曝光优先级的广告曝光区域，在与通过管理员系统确定的基于周期的统一费率单位价格相对应的时间段期间，其中可以基于广告曝光优先级来计算取决于广告的曝光的广告费用 每个点击的出价价格（或每次曝光的投标价格），在该时间段内可能实际发生的广告的点击次数（或一定数量的曝光）以及期间的统一费率单价。

公开(公告)号：US20110264535A1

公开(公告)日：2011-10-27

申请号：US13126672

申请日：2009-03-23

申请人： Choong Hee Lee ,  Joongoo Lee ,  Young Nahn Baek ,  Ju Young Yang ,  Jae Hyun Han ,  Choong Hyun Nam

发明人： Choong Hee Lee ,  Joongoo Lee ,  Young Nahn Baek ,  Ju Young Yang ,  Jae Hyun Han ,  Choong Hyun Nam

IPC分类号： G06Q30/00

CPC分类号： G06Q30/08 ,  G06Q30/02 ,  G06Q30/0272 ,  G06Q30/0273

摘要： Disclosed are an auction method and system, an advertising method and system, and a charging method and system, based on bid prices depending on clicks or exposures, and a time period. The advertising method may include verifying an advertisement exposure priority determined with respect to an advertisement of an advertiser, based on a bid price per click (or a bid price per exposure), and a period-based bid price which may be input from the advertiser, and exposing the advertisement of the advertiser during a time period corresponding to the period-based bid price, through an advertisement exposure region depending on the verified advertisement exposure priority, wherein an advertising fee depending on the exposure of the advertisement may be calculated based on the bid price per click (or the bid price per exposure), a number of clicks (or a number of exposures) which may actually occur with respect to the advertisement during the time period, and the period-based bid price.

摘要翻译： 公开了一种拍卖方法和系统，广告方法和系统以及基于点击或曝光的投标价格以及时间段的收费方法和系统。 广告方法可以包括基于每次点击的投标价格（或每次曝光的投标价格）来验证关于广告主的广告确定的广告曝光优先级，以及可以从广告商输入的基于周期的投标价格 并且根据所述验证的广告曝光优先级，通过广告曝光区域，在与所述基于所述周期的投标价格对应的时间段内曝光所述广告者的广告，其中，可以基于所述广告的曝光来计算依赖于所述广告的曝光的广告费用 每次点击的投标价格（或每次曝光的投标价格），在该时间段内可能实际发生的广告的点击次数（或一定数量的曝光）以及基于期间的投标价格。