Method, computer program product and electronic device for hyper-local geo-targeting

    公开(公告)号:US10691730B2

    公开(公告)日:2020-06-23

    申请号:US13849722

    申请日:2013-03-25

    IPC分类号: G06F16/29 H04L29/12 H04L29/08

    摘要: A method, computer program product and electronic device are provided for providing hyper-local geo-targeting based on validated, user-supplied geographic information, wherein the user's anonymity may be maintained. In particular, user-supplied geographic information may be collected in association with a truncated IP address. Once collected, the user-supplied information may be validated using geographic data previously derived from one or more complete IP addresses corresponding to the received truncated IP address. The derived geographic data may have been derived using a system that maps the routing infrastructure of the Internet in order to determine where endpoints on the Internet are located. The validated, user-supplied geographic information, which may be more specific than the derived geographic data, may then be used to provide more granular and accurate geo-targeting, all the while maintaining the privacy of the individual users.

    Method, Computer Program Product and Electronic Device for Hyper-Local Geo-Targeting
    2.
    发明申请
    Method, Computer Program Product and Electronic Device for Hyper-Local Geo-Targeting 审中-公开
    方法,计算机程序产品和超地方地理位置的电子设备

    公开(公告)号:US20130227069A1

    公开(公告)日:2013-08-29

    申请号:US13849722

    申请日:2013-03-25

    IPC分类号: G06F17/30

    摘要: A method, computer program product and electronic device are provided for providing hyper-local geo-targeting based on validated, user-supplied geographic information, wherein the user's anonymity may be maintained. In particular, user-supplied geographic information may be collected in association with a truncated IP address. Once collected, the user-supplied information may be validated using geographic data previously derived from one or more complete IP addresses corresponding to the received truncated IP address. The derived geographic data may have been derived using a system that maps the routing infrastructure of the Internet in order to determine where endpoints on the Internet are located. The validated, user-supplied geographic information, which may be more specific than the derived geographic data, may then be used to provide more granular and accurate geo-targeting, all the while maintaining the privacy of the individual users.

    摘要翻译: 提供了一种方法,计算机程序产品和电子设备,用于基于验证的用户提供的地理信息来提供超地理地理定位,其中可以维护用户的匿名性。 特别地,可以与截断的IP地址相关联地收集用户提供的地理信息。 一旦被收集,用户提供的信息可以使用先前从对应于接收的截断IP地址的一个或多个完整IP地址导出的地理数据来验证。 可以使用映射因特网的路由基础设施的系统来导出导出的地理数据,以便确定因特网上的端点位于何处。 然后,可以使用经过验证的用户提供的地理信息,其可以比导出的地理数据更具体,以提供更细粒度和准确的地理定位,同时保持个体用户的隐私。