公开(公告)号：US08793238B1

公开(公告)日：2014-07-29

申请号：US13759356

申请日：2013-02-05

Applicant: Google Inc.

Inventor： Anton Carver ,  Will Ashton ,  Nick Jakobi

IPC: G06F17/30

CPC classification number: G06F17/3071 ,  G06Q30/0241

Abstract: An automatic account organization tool is provided to organize a large adgroup into smaller adgroups with semantically meaningful names. For example, a set of input keywords is received, semantically related pairs of keywords are identified from the set of input keywords, and hierarchical clustering is applied to the pairs of keywords to identify a set of clusters of keywords, each cluster having semantically related keywords. A name can be determined for each of the clusters.

Abstract translation: 提供了一个自动帐户组织工具，可以将大型广告组组织成具有语义有意义的名称的较小广告组。 例如，接收一组输入关键字，从输入关键词集合中识别语义上相关的关键字对，并且将层次聚类应用于关键字对以标识一组关键字集群，每个集群具有语义相关的关键字 。 可以为每个集群确定一个名称。