公开(公告)号：US20210082004A1

公开(公告)日：2021-03-18

申请号：US17104424

申请日：2020-11-25

Applicant: Google LLC

Inventor： Brian Scot Cohen ,  Lloyd Dee Thompson ,  Armen Mkrtchyan

IPC: G06Q30/02 ,  G06F3/0484 ,  G06F3/0488

Abstract: A computing device can receive an interactive advertisement comprising a first content object and a second content object. The computing device can display the first content object corresponding to a collapsed version of the interactive advertisement. The computing device can receive a first action to activate the interactive advertisement. The computing device can provide for display, responsive to receiving the first action, a target object identifying a location on the display screen to which to move the first content object. The computing device can receive a second action to move the first content object towards the target object. The computing device can then provide for display, the second content object corresponding to an expanded version of the interactive ad on the display screen of the computing device.

公开(公告)号：US10896447B1

公开(公告)日：2021-01-19

申请号：US14744846

申请日：2015-06-19

Applicant: Google LLC

Inventor： Brian Scot Cohen ,  Lloyd Dee Thompson ,  Armen Mkrtchyan

IPC: G06Q30/02 ,  G06F3/0488 ,  G06F3/0484

Abstract: A computing device can receive an interactive advertisement comprising a first content object and a second content object. The computing device can display the first content object corresponding to a collapsed version of the interactive advertisement. The computing device can receive a first action to activate the interactive advertisement. The computing device can provide for display, responsive to receiving the first action, a target object identifying a location on the display screen to which to move the first content object. The computing device can receive a second action to move the first content object towards the target object. The computing device can then provide for display, the second content object corresponding to an expanded version of the interactive ad on the display screen of the computing device.

公开(公告)号：US11579766B2

公开(公告)日：2023-02-14

申请号：US17104424

申请日：2020-11-25

Applicant: Google LLC

Inventor： Brian Scot Cohen ,  Lloyd Dee Thompson ,  Armen Mkrtchyan

IPC: G06F3/0488 ,  G06F3/04842 ,  G06Q30/0241

Abstract: A computing device can receive an interactive advertisement comprising a first content object and a second content object. The computing device can display the first content object corresponding to a collapsed version of the interactive advertisement. The computing device can receive a first action to activate the interactive advertisement. The computing device can provide for display, responsive to receiving the first action, a target object identifying a location on the display screen to which to move the first content object. The computing device can receive a second action to move the first content object towards the target object. The computing device can then provide for display, the second content object corresponding to an expanded version of the interactive ad on the display screen of the computing device.