公开(公告)号：US20140114767A1

公开(公告)日：2014-04-24

申请号：US14109343

申请日：2013-12-17

Applicant: Huawei Technologies Co., Ltd.

Inventor： Baofeng Zhang ,  Liangwei Wang ,  Jiajia Wen

IPC: G06Q30/02

CPC classification number: G06Q30/0267

Abstract: The present invention discloses a method, an apparatus, and a system for acquiring information, applied in the field of information technologies and invented to push a mobile advertisement that meets a requirement of a user to the user. The method includes: acquiring a behavior pattern of a user according to acquired user data; acquiring advertisement content and a playing mode of a mobile advertisement according to the behavior pattern of the user; and playing the advertisement content according to the acquired playing mode. The present invention is mainly applied to a process of pushing a mobile advertisement.

Abstract translation: 本发明公开了一种用于获取信息的方法，装置和系统，其应用于信息技术领域并被发明以将满足用户需求的移动广告推送给用户。 该方法包括：根据获取的用户数据获取用户的行为模式; 根据用户的行为模式获取移动广告的广告内容和播放模式; 以及根据获取的播放模式播放广告内容。 本发明主要应用于推动移动广告的过程。