公开(公告)号：US20070005649A1

公开(公告)日：2007-01-04

申请号：US11173098

申请日：2005-07-01

申请人： Jian Wang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Benyu Zhang ,  Zheng Chen ,  Chenxi Lin ,  Bing Sun

发明人： Jian Wang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Benyu Zhang ,  Zheng Chen ,  Chenxi Lin ,  Bing Sun

IPC分类号： G06F17/00

CPC分类号： G06F16/957

摘要： The invention provides a method of creating contextual titles for web pages or documents. The method includes the extracting of phrases from a web page or document. The phrases are evaluated for use as contextual titles for the web page or document. The contextual title is utilized to access the web page or document by users.

摘要翻译： 本发明提供了一种为网页或文档创建上下文标题的方法。 该方法包括从网页或文档中提取短语。 这些短语被评估用作网页或文档的上下文标题。 使用上下文标题来访问用户的网页或文档。

公开(公告)号：US20060259356A1

公开(公告)日：2006-11-16

申请号：US11127130

申请日：2005-05-12

申请人： Benyu Zhang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Li Li ,  Wei-Ying Ma ,  Ying Li ,  Zheng Chen ,  Tarek Najm

发明人： Benyu Zhang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Li Li ,  Wei-Ying Ma ,  Ying Li ,  Zheng Chen ,  Tarek Najm

IPC分类号： G06Q30/00

CPC分类号： G06Q30/02 ,  G06Q30/0256

摘要： A method is provided to ubiquitously promote products or services provided by a plurality of advertisers across a plurality of content-based applications. The method may include receiving data from the plurality of advertisers describing the products or services provided by the plurality of advertisers. The received data is stored in an advertisement database where a user may subsequently query the advertisement database to locate data promoting a product or service. Additionally, terms and payment data are extracted from the received advertisement data to efficiently promote the products or services provided by the advertiser across the plurality of content-based applications.

摘要翻译： 提供了一种在多个基于内容的应用程序中无处不在地促进由多个广告商提供的产品或服务的方法。 该方法可以包括从多个广告商接收描述由多个广告商提供的产品或服务的数据。 所接收的数据被存储在广告数据库中，用户随后可以查询广告数据库以定位促销产品或服务的数据。 此外，从接收到的广告数据中提取术语和支付数据，以有效地促进广告商在多个基于内容的应用程序中提供的产品或服务。

公开(公告)号：US08548853B2

公开(公告)日：2013-10-01

申请号：US11147247

申请日：2005-06-08

申请人： Benyu Zhang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Li Li ,  Tarek Najm ,  Wei-Ying Ma ,  Ying Li ,  Zheng Chen

发明人： Benyu Zhang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Li Li ,  Tarek Najm ,  Wei-Ying Ma ,  Ying Li ,  Zheng Chen

IPC分类号： G06Q30/00

CPC分类号： G06Q30/02 ,  G06Q30/0207 ,  G06Q30/0247 ,  G06Q30/0251

摘要： A peer-to-peer advertisement platform is provided to ubiquitously promote products or services supplied by advertisers across content-based applications executing on nodes in a peer-to-peer network. The peer-to-peer advertisement platform may include a registration component to register nodes in the peer-to-peer advertising platform, an advertisement submission component to receive advertisement data from the advertisers, and a distribution component to distribute the advertisement data to the nodes registered in the peer-to-peer advertisement platform. The peer-to-peer advertisement platform also includes a money sharing component to reward nodes based on a contribution level assigned to the node. Accordingly, the peer-to-peer advertisement platform stores the advertisement data locally at the plurality of nodes registered in the peer-to-peer advertising platform and shares a portion of the revenue generated from the advertisement data with the nodes registered in the peer-to-peer advertising platform.

摘要翻译： 提供了一个对等广告平台，无处不在地促进广告商提供的产品或服务，基于在对等网络中的节点上执行的基于内容的应用程序。 点对点广告平台可以包括注册组件以注册对等广告平台中的节点，用于从广告商接收广告数据的广告提交组件以及将广告数据分发到节点的分发组件 注册在对等广告平台。 点对点广告平台还包括基于分配给节点的贡献级别来奖励节点的钱共享组件。 因此，点对点广告平台将广告数据本地存储在登记在对等广告平台中的多个节点处，并且共享从广告数据生成的收入的一部分， 对等广告平台。

公开(公告)号：US20060282309A1

公开(公告)日：2006-12-14

申请号：US11147247

申请日：2005-06-08

申请人： Benyu Zhang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Li Li ,  Tarek Najm ,  Wei-Ying Ma ,  Ying Li ,  Zheng Chen

发明人： Benyu Zhang ,  Fengping Zeng ,  Hua-Jun Zeng ,  Li Li ,  Tarek Najm ,  Wei-Ying Ma ,  Ying Li ,  Zheng Chen

IPC分类号： G06Q30/00

CPC分类号： G06Q30/02 ,  G06Q30/0207 ,  G06Q30/0247 ,  G06Q30/0251

摘要： A peer-to-peer advertisement platform is provided to ubiquitously promote products or services supplied by advertisers across content-based applications executing on nodes in a peer-to-peer network. The peer-to-peer advertisement platform may include a registration component to register nodes in the peer-to-peer advertising platform, an advertisement submission component to receive advertisement data from the advertisers, and a distribution component to distribute the advertisement data to the nodes registered in the peer-to-peer advertisement platform. The peer-to-peer advertisement platform also includes a money sharing component to reward nodes based on a contribution level assigned to the node. Accordingly, the peer-to-peer advertisement platform stores the advertisement data locally at the plurality of nodes registered in the peer-to-peer advertising platform and shares a portion of the revenue generated from the advertisement data with the nodes registered in the peer-to-peer advertising platform.

公开(公告)号：US20120259702A1

公开(公告)日：2012-10-11

申请号：US13499561

申请日：2010-09-30

申请人： Bo B. Zhang ,  Fengping Zeng ,  Siyu You

发明人： Bo B. Zhang ,  Fengping Zeng ,  Siyu You

IPC分类号： G06Q30/02

CPC分类号： G06Q30/0277 ,  G06Q30/0254

摘要： A system and method is described herein that selects advertisements for two or more regions of a web page based on rankings of the advertisements generated using different models. By ranking advertisements separately for each region of a web page, and choosing highest ranked advertisements for each region, advertisements can be selectively chosen such that a user is more likely to select an advertisement in each region of the web page. As a result, the user experience can be enhanced and the advertising revenue can be correspondingly increased.

摘要翻译： 本文描述了基于使用不同模型生成的广告的排名来选择网页的两个或更多个区域的广告的系统和方法。 通过对网页的每个区域分开排列广告，并且为每个区域选择最高排名的广告，可以选择性地选择广告，使得用户更有可能在网页的每个区域中选择广告。 因此，可以增强用户体验，并可以相应地增加广告收入。

公开(公告)号：US08566160B2

公开(公告)日：2013-10-22

申请号：US13499561

申请日：2010-09-30

申请人： Bo B. Zhang ,  Fengping Zeng ,  Siyu You

发明人： Bo B. Zhang ,  Fengping Zeng ,  Siyu You

IPC分类号： G06Q30/00

CPC分类号： G06Q30/0277 ,  G06Q30/0254

摘要： A system and method is described herein that selects advertisements for two or more regions of a web page based on rankings of the advertisements generated using different models. By ranking advertisements separately for each region of a web page, and choosing highest ranked advertisements for each region, advertisements can be selectively chosen such that a user is more likely to select an advertisement in each region of the web page. As a result, the user experience can be enhanced and the advertising revenue can be correspondingly increased.

摘要翻译： 本文描述了基于使用不同模型生成的广告的排名来选择网页的两个或更多个区域的广告的系统和方法。 通过对网页的每个区域分开排列广告，并且为每个区域选择最高排名的广告，可以选择性地选择广告，使得用户更有可能在网页的每个区域中选择广告。 因此，可以增强用户体验，并可以相应地增加广告收入。