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公开(公告)号:US20220114612A1
公开(公告)日:2022-04-14
申请号:US17491933
申请日:2021-10-01
发明人: John BUSBICE , Joshua LUCAS , Wilfred RAYMOND
IPC分类号: G06Q30/02 , G06F16/242
摘要: Systems and methods for generating an advertising-elasticity model using natural-language search are disclosed. The systems and methods generate a mapping function that generates a reduced set of user topics based on user-supplied tags, and uses the user topics to derive an estimate of advertising elasticity for a given advertising activity.